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Case Study Of Infosys Technology: Billion Dollar Company

1977 Words8 Pages

Case Summary:
Infosys technology, Billion Dollar Company operates in different business ventures that range from banking to retail with a work force of 58000 employees all around the world. Infosys also provides services to companies on end to end IT solutions. The company tried to establish a strong brand equity in 2004 and began different ways to combine its excellent reputations with service by launching a consulting unit. The company did not believe in acquiring existing companies as it was not a viable option and mainly focused on creating their own brand that was Infosys Consulting (ICI). This unit was owned by U.S based subsidiary of Infosys. By the year 2006, this subsidiary employed over 200 employees. Through the model of low risk global delivery they accelerated their schedules with clients and same time they also tried to reduce the company’s operating cost.
ICI focuses on providing consulting and IT services to the client globally and also to compete with present consulting firms such as IBM and Accenture. Indian companies like Infosys technology started to expand as they had a confidence in working with clients offering high quality services at low price points. Company started to work on a Global Delivery Model, this approach was called one-one-three model. The value proposition to client by using one-one-three model is to offer business consulting resources on-site at the market rate for premium business consulting services (150$-400$ per hour), an also

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