ipl-logo

Case Study Of Mcdonald's

1115 Words5 Pages

Introduction
At this report I will be discussing the operation management at McDonalds and it will include an analysis of the operation strategy of the company and I belief that the operation management can play an essential role of any company success or failure, and in this case MAC operation management made possible for them to achieve their ultimate objectives of delivering a high quality meals in such a short time continuously and repeatedly every time a customer order and from any branch they order from .

Case study back ground
McDonald’s is a first food company started in 1940 by two brothers Richard and Maurice McDonald. The primary aim of the business was to make the operation of fast food more efficient (Mirabile 2007). Roy Kroc took over the firm in the year 1955 with a global mindset. The implementation of a universal idea made the company become one of the biggest fast-food brands. The strategy of bold business approach employed by Kroc led to the success of the company in the global market (Reiman2013). With globalization as their top concern, the business strategies needed to be altered. Currently, McDonald’s Corporation has established several branches worldwide. Over 121 countries provide the services with an approximate of over 30,000 restaurants running globally (Mirabile 2007).

Solutions to the questions
1. How has the competitive situation that MacDonald’s faces changed since it was founded?
The case keeps tracking the changes of fast food industry

Show More
Related

  • Mcdonald Vs Chicago Case Study

    601 Words  | 3 Pages

    McDonald v. Chicago, 561 U.S. 3025 (2010) Facts: Mr. Otis McDonald, a denizen of Chicago, wanted to get a handgun for the purpose of self-defense. McDonald had lived in that particular Chicago neighborhood for several decades, and his decision to purchase a firearm was predicated upon his increasing frustration with the rising crimes rates of that neighborhood. He had even in fact been the victim of thefts and break-ins on numerous occasions. Legally, he already owned rifles and shotguns.

    Read More

  • Case Study: Dollar General

    760 Words  | 4 Pages

    1. In the broader context (not specific to Dollar General), what is KKR’s investment strategy? What are the challenges KKR will encounter to make its investment in Dollar General successful? How could KKR add value to Dollar General?

    Read More

  • An Analysis Of George Ritzer's The Mcdonaldization Of Society

    2288 Words  | 10 Pages

    Introduction In the year 1993 a sociologist named George Ritzer wrote a book called The McDonaldization of Society, which wasn’t about how the deliciousness of McNuggets has revolutionized the world, but instead focused on how the methodology and rational structuring used at the McDonalds franchise functions. The concept is that traditional ways of thinking are replaced by ends/means focused goals, sense of social control and prioritization of efficiency. In the words of Ritzer McDonaldization is “the process by which the principles of the fast-food restaurant are coming to dominate more and more sectors of American society as well as the rest of the world”. The following essay discusses the origins of Ritzers’ theory of McDonaldization, elaborates on the four components proposed by him and talks about the critique ‘irrationality of rationality’.

    Read More

  • Argumentative Essay On Food Inc

    802 Words  | 4 Pages

    The documentary, Food Inc., takes a deeper look at the food industry and how it has changed over the years. The McDonald brothers played a huge part in changing the food industry forever. The brothers began to run their restaurant in a factory style. Each worker only had one specific job to do. Because the workers were assigned simple tasks, they were all paid a low wage and were easily replaced.

    Read More

  • Informative Speech: An Attention Getter For Fast Food

    733 Words  | 3 Pages

    1. Supporting point 1: Nowadays we can see these fast food restaurants in almost every shopping mall and there is at least one of these franchised restaurants in each area of the city and still increasing in number because of the high demand. a. Sub-supporting point 1: Although there are lots of choices of food inside a mall, but people often choose fast food as it is affordable and yet it is tasty and filling at the same time. b. Sub-supporting point 2: For example, in the Kuala Lumpur International Airport, there are a lot options of food to choose but the two franchised McDonalds are still always

    Read More

  • Mcdonaldization In The Workplace

    961 Words  | 4 Pages

    As people have issues about Mcdonalds’ low food quality toward people’s health. However, there is another important area that we have to consider seriously about is how its system, so-called “Mcdonaldization”has influenced and continuously effecting our society. From the article “McJobs: Mcdonaldization and the Workplace” by George Ritzer, he distributes the idea of how Mcdonaldized system has changed our society into scripted and “programmized” places (Ritzer 1998:140). He has specifically analyzed the McJobs’( job that has been Mcdonaldized) into four elements,which is its efficiency, calculation, prediction and control. As the nature of the world is made of a full of colors, diverse opinions of people naturally exist toward the term

    Read More

  • Mcdonald's Contingency Theory Case Study

    1829 Words  | 8 Pages

    They refer to Fielder’s contingency theory, path-goal theory, Hersey and Blanchard’s Situational Leadership theory, and Vroom and Yetton’s normative decision model. Each theory is distinctive and different from each other. In the case of McDonald’s, it practices each theory to a certain degree. Fieldler’s contingency theory states that in order to maximize work group performance, leaders must be matched to the right leadership situation (Williams, 2007).

    Read More

  • Jetblue Operations Management Report

    2269 Words  | 10 Pages

    Strategic Quality and Systems Management Report Operations Management Operations management is now the most essential part in maintaining organizational systems. Actually operations management means all the necessary activities of an organization like finance, human resource management, research, marketing etc (Elnathan, 1995). Whether it is planning, leading, organizing or controlling, they all are part of an organization’s operations management. Because of the speedy change of the business environment, internal and external factors like market position, market value, possibility etc. (Stanton, 2001).

    Read More

  • Mcdonald's Social Media Analysis

    1208 Words  | 5 Pages

    McDonalds has restaurants at 33,000 locations in 118 countries and 32,500 restaurants in 118 countries. But how are they able to open as many stores as this? The reason is because of its advertising methods social media and they started using social media since 2006, McDonalds uses social media as an advertising tool for marketing their products in order to communicate with the consumers for their product and by using social media tactics McDonalds ranks as 1st in social media as well as it is one of the top 10 global fast food chain industry. Thereby they have opened so many stores and each earns a large profit from many people visiting by seeing their products and their reviews online. Social media has helped McDonalds expand their business.

    Read More

  • Mcdonald's Core Competencies Analysis

    4002 Words  | 17 Pages

    McDonald’s mainly located in city centre, airports theme parks etc. This will attract a lot of consumer during peak hours. Lastly, core competency of McDonald’s is franchising. With franchising, McDonald’s can get the brands to international and national markets, franchising is the best tool which increase the rapid business

    Read More

  • Case Analysis: Case Study: Kraft Heinz Company

    1823 Words  | 8 Pages

    Kraft Heinz Case Study Executive Summary Problem Statement The focal problem that Kraft Heinz Company (KHC) faces is the decrease in demand of packaged-foods, while trying to increase revenue. Analysis This analysis studies Kraft Heinz Company’s strategy, competitive position in the market, problems being faced, and the company’s financials.

    Read More

  • Strategic Management Case Study: Mcdonald's Corporation

    3370 Words  | 14 Pages

    STRATEGIC MANAGEMENT CASE STUDY: MCDONALD’S CORPORATION 1. INTRODUCTION McDonald’s Corporation is the world’s leading fast food restaurant chain with more than 34,000 local restaurants serving approximately 69 million people in 119 countries each day. More than 80% of McDonald’s restaurants worldwide are owned and operated by independent local franchisees. Its revenues come from the rent, royalties, and fees paid by the franchisees, as well as sales in company-operated restaurants (McDonald’s, n.d.).

    Read More

  • Mcdonald's Risk And Risk Analysis Of Mcdonalds

    817 Words  | 4 Pages

    This is a huge market since the U.S. and the world revolved around convenience. Although McDonald’s is very popular right now you never know if one day it will become a shadow to another company. Next, since there are so many competitors each company is trying to be unique and bring new things to the market. Whether it is McDonald’s McPick 2 or Wendy’s 4 for 4 competitors are trying to out shine each other, making it hard to compete and keep prices down sometimes. With a quick google search I found that there are over 50,000 different fast food chains in the United States alone.

    Read More

  • Essay On Importance Of Operation Management

    1486 Words  | 6 Pages

    TASK 1.1 Importance of operation management Operations management (OM) is the business function responsible for managing the process of creation of goods and services. It involves planning, organizing, coordinating, and controlling all the resources needed to produce a company’s goods and services. Because operations management is a management function, it involves managing people, equipment, technology, information, and all the other resources needed in the production of goods and services. Operations management is the central core function of every company. This is true regardless of the size of the company, the industry it is in, whether it is manufacturing or service, or is for-profit or not-for-profit.

    Read More

  • Kfc Case Study

    1359 Words  | 6 Pages

    1.1 Task 1, P1. Under this task I will explain the ethical issues of KFC Company needs to be consider in its operational. Ethics Ethics can be defined as moral guidelines which govern good behavior, so to behaving ethically is what deemed to be morally acceptable. Business ethics: It is a form of applied ethics or professional ethics observes ethical principles and moral or ethical problems that arise in the business environment. It applies to all aspects of professional behavior which applicable for the behavior of individuals and entire organizations.

    Read More

More about Case Study Of Mcdonald's

Open Document