ipl-logo

Case Study On Pantaloons

8471 Words34 Pages

CHAPTER- 1
INTRODUCTION

Recent time’s retail industry is achieving high importance. The retail industry is also facing very high competition and those who are able to retain their customers are the ones that are able to succeed in the market place.
The retail firms are spending a lot for their marketing resources to keep existing customers rather than offering interest to new people. Satisfying customers plays a critical role in customer retention and also is a major differentiating factor among retail stores. Satisfying customer is now one of the major drivers of profitability.
In this scenario, the firms have to work on what attracts consumers and what will make them not to move their choice to come near to …show more content…

Headquarters is located in Mumbai (Bombay), they are having retail space of 13 million square ft. In India Company is having around10000 stores across 71cities and having employee strength of 30000 people.
Pantaloons is a leading division that include fashion store, Big Bazaar is a unique identity of Indian hypermarket chain, Food Bazaar, a supermarket chain that provides food stuff, it helps to bring a new experience to Indian consumers on buying food stuff with wide range of products with better quality. A chain of seamless destination of malls also brings changes in customers mind. Some of its other stores include Brand Factory, Blue Sky, all, Top 10 and Star and Sitar. The company also operates an online portal, futurebazaar.com.
Home Solutions Retail (India) Limited, is a subsidiary company that operates Home Town, a large-format home solutions store, Collection , selling home furniture products and E-zone focused on providing service to customer through electronic …show more content…

Retail Asia Pacific 500 Top Awards 2008
 Gold Winner -Top Retailer 2008 Asia Pacific
Retail Asia Publishing Pet, the institutor of these awards, aims to set a platform that appraise raises and recognizes the development and growth of retailing throughout the Asia Pacific region.
• The Reid & Taylor Awards for Retail Excellence 2008
• Retail Leadership Award: Inshore Binyamin
• Retail Best Employer of the Year: Future Group
• Retailer of The Year: Home Products and Office Improvements: Hometown
The Reid & Taylor Awards for Retail Excellence are an important feature of the Asia Retail Congress, Asia’s single most important global platform to promote world-class retail practices. These awards are aimed at honoring the best, in the Asian Retail scenario. India played host to Asia Retail Congress 2008
Images Retail Awards
Most Admired Retail Face of the Year: Inshore Binyamin
Most admired retailer of the year: Large format, multi product store: Big Bazaar
Most admired retailer of the year: Food and Grocery: Food Bazaar
Most admired retailer of the year: Home & office improvement: Hometown
Most admired Retail Company of the year: Pantaloons Retail

Show More
Related

  • Nt1330 Unit 2 Health And Social Care

    103 Words  | 1 Pages

    - working with working staff to set up strategies, models and frameworks. - Setting client administration measures & assuring that the current standards satisfy the customers & helps retaining them. • Coordinating with the workers themselves can help effectively in setting appropriate models for the procedures & systems because they are the ones who interact directly with raw materials and producing the products, so they would know better if anything in manufacturing needs improvement or so. • It is important to satisfy the current customers in different possible ways in order to retain them which eventually leads in attracting more customers as well.

    Read More

  • Case Study Of Warby Parker

    1918 Words  | 8 Pages

    Warby Parker Marketing plan summary 1. Background: Company mission, overview The eyewear industry is controlled by a single monopoly company and prices of eyeglasses has been set abnormally high. So Warby Parker was founded in February 2010 to create an alternative choice.

    Read More

  • Triangle Shirtwaist Factory Essay

    1743 Words  | 7 Pages

    On a warm day in New York City in 1911, tragedy struck. It was an incident that would be written up in newspapers across the country; a horrendous incident that would change legislature, labor laws and hundreds of lives forever. This dreadful event left nearly 150 girls and women dead, and became one of the most murderous fires in the history of New York City. The day was March 26, 1911, and the fire at the Triangle Shirtwaist Factory was an historic one.

    Read More

  • Comparison Of Nordstrom Vs Nordstroms

    1345 Words  | 6 Pages

    This industry is very competitive with as many as thirty-seven firms and total estimated annual revenues of $125,904,840,000 (http://bi.galegroup.com/essentials/industry/448140?u=bentley_main). Retail giants like TJX, H&M and Gap are the top players of this industry with Nordstrom vying for the fourth largest market share and Dillard’s further down on the list. The success of Nordstrom Inc with respect to

    Read More

  • Why Is Trader Joe's A Good Retailer For International Expansion

    3328 Words  | 14 Pages

    Introduction As the world we live in today continues to flatten, new channels begin to emerge across the globe. The technological age that we live in today has forever changed they way retailing functions, creating new opportunities for international success. However, the thought of internationalization can be daunting for many retailers, especially due the large history of retailers who have expanded internationally and then failed. Although this type of expansion can be overwhelming, if done properly, the new retail format can generate a great deal of success for the retailer.

    Read More

  • Blaine Kitchenware: Case Study: Blaine Kitchenware Case

    921 Words  | 4 Pages

    Introduction The main objective of this particular case study is to assist Victor Dubinski, the current CEO of Blaine Kitchenware, decide whether or not repurchasing shares and changing the firm’s capital structure in favor of more debt could actually be benefit the company and its shareholders. Blaine Kitchenware is a small cap, public company who focuses on selling various different residential kitchen appliances. Up until this point, the company has only used cash and equity financing to acquire independent kitchen appliance manufacturers, and expand into foreign markets abroad. Given their excess cash and lack of debt, Blaine Kitchenware is considered to be “over-liquid and under-leveraged” (Luehrman & Heilprin, 2009).

    Read More

  • Hilton Hotel Case Study Summary

    1038 Words  | 5 Pages

    One of the largest and outstanding growing hospitality companies in

    Read More

  • Porter's Five Forces In Healthcare

    1087 Words  | 5 Pages

    The model of the Five Competitive Forces, developed by Michael E. Porter, is based on corporate strategy, industry structure and the way they change. Porter has identified five competitive forces that shape every industry and every market and they determine the intensity of competition and hence the profitability and attractiveness of an industry. We further look into how the strategy and industry structure is placed in the field of healthcare and hospitals and analyze the attractiveness of the overall industry. 2.2 Rivalry among competitors Industry Rivalry is one of the 5 forces used to determine the intensity of competition in the industry. Competition in health care is the potential to provide with a mechanism to reduce cost and hence accessible

    Read More

  • Market Segmentation Of Apple

    1346 Words  | 6 Pages

    a. The product and production orientation of marketing asserted that a company should first develop product and then they should scan the market for sale opportunities. Now days in the modern world the market have changes. The process orientation of marketing requires a company to first to analyse the market, understand customer requirement and then develop products. In todays world, the modern marketing is based on the reverse process, in which the first the customer needs and demands are identified. The subsequent market program of the firm depends on how the market identifies the potential customer, profiles them, target them and positions his offering in the minds of customer.

    Read More

  • Woodmere Products: Case Study: Time Based Logistics

    1277 Words  | 6 Pages

    Woodmere Products Case Study The case study is about time-based logistics. HomeHelp wants Woodmere to collaborate with it in an exclusive distribution using time-based logistics. Woodmere has to submit a proposal for implementing that. The following are the answers to questions about this collaboration.

    Read More

  • Four Building Blocks Of Competitive Advantage

    1014 Words  | 5 Pages

    Customers will be a loyal customer if their opinions and needs are met by a company. I believe this is the most important building block. I have worked as a manager of a retail card and gift store in Wantagh for the past five years. Throughout my five years, I take great pride in the customers that shop with us. If there is something that I can do to help my customers or order them a certain product, I don’t hesitate.

    Read More

  • Fendi Competitive Advantage

    1100 Words  | 5 Pages

    The companies in today industry serve a huge competitiveness. Current competitors take advantage of the demands from consumers to earn high profit margins. Fendi is known as a rich brand heritage and is the first global group in luxury product. They are widely recognized for its leathers, furs, watches and bags.

    Read More

  • Consumer Buying Behaviour Essay

    1057 Words  | 5 Pages

    Consumer is one who consumes the goods & services product. The aim of marketing is to meet and satisfy the Consumer needs and wants. The modern marketing concept makes customers the centre stage of organisation efforts. The focus, within the marketing concepts is to reach target and largest customer’s sets ball rolling for analysing each of the conditions of the target market1. Consumer behaviour can be defined as “the decision making process and physical activity involved in acquiring, evaluating, using and disposing of goods and services”.

    Read More

  • Flipkart Value Chain Analysis

    1284 Words  | 6 Pages

    • It has team strength of 5,000 human resources • It has 27 cities covered with own delivery network and has 7 warehouses. Flipkart Value Chain Forward value chain at flipkart-Primary

    Read More

  • Brand Image Literature Review

    870 Words  | 4 Pages

    Well designed and executed promotion can be a very effective way to become h customer loyal and to differentiate a

    Read More

More about Case Study On Pantaloons

Open Document