The most widespread applications of alpha-amylases in the starch industry are used for starch hydrolysis in the starch liquefaction process that converts starch into fructose and glucose syrups (Nielsen and Borchert, 2000; Gupta 2003). Conversion of starch into sugar, dextrins and syrups forms the major part of the starch processing industry. Some of the other implementation of alpha amylase enzyme is the clarifications of beer or fruit juice or for the pretreatment of animal feed to improve the digestibility of
Moreover, the visitors of both Amazon and Zalora are able to have a clear picture on the sales or promotion offered since both of the webpages have shown the original price and the promotional price under each of the products. This has make the visitors easy to compare the prices and think of the worthiness to purchase the products. In addition, Amazon has offers a service which allows the visitors to sell their second hand products on Amazon webpage by register and set up an account. It has a clear navigation to show how to the sell their products on its website. This has provides a good platform for those sellers to promote their products and quickly get their buyers since Amazon is a well-known online shopping website.
They can also offer bulk announcements (invitations) for baby showers, weddings, birthdays and parties. HowRu must collaborate with other businesses for profitability. They can expand to small business. This will include personalizing environmentally friendly flyers or business cards. HowRu will have the opportunity to expand further than just salutation cards.
Market Development is a crucial aspect in Amazon’s competitive strategy. The use of its existing products for capitalizing on new market areas through its core competencies such as faster delivery time, new channels and distribution methods have facilitated greater market expansion for Amazon. Amazon Fresh offers same-day delivery service on grocery food items and toiletries while Amazon Prime provides a free two-day delivery service on purchases and access to a library of streaming movies and music where customers pay an annual subscription fee of $99 US/£79 Britain for the service. Amazon Prime members also have access to free deliveries on Sundays as well. Amazon recently partnered with Britain Fashion retailer AllSaints to offer Prime members free next-day shipping, where Amazon charges the company for every time their customer clicks through Amazon.com resulting in additional revenue.
The production, consumption and international trade in medicinal plants and phytomedicines are growing and expected to grow with quality, efficacy and safety in future with the development of science and technology. The preference of consumers for natural therapies leads to a greater interest in development of alternative medicines. Investigations on the chemical and biological activities of plants during the past two centuries have yielded compounds for the development of modern synthetic organic chemistry as a major route for discovery of novel and more effective therapeutic agents (Nair et al.,
The main competitors to Dutch Lady include the following: 1. F&N F&N Company is one of the Malaysia well known Beverage Company. F&N Dairies (Malaysia) Sdn Bhd has produced variety such as sweetened condensed milk, evaporated milk, pasteurized milk, UHT milk, juice and ice cream. F&N is continuously reinventing its communications strategy to adapt to the ever-evolving tastes of consumers. F&N is now embracing new forms of media to promote
It also offers more marketing channels through which H&M can communicate with customers. 3.0 E-Marketing Strategy H&M has adopted the e-marketing strategy by using www.hm.com which helps its suppliers and customers to buy its products directly from them online. This also helps them to conduct its business to business (B2B) between H&M and their suppliers and also Business to Customer (B2C) between themselves and its customers across the world. H&M markets its products in different ways online these include web advertising, affiliates, social networks, search engine marketing, Google, emails, promotions using banners. 3.1 Types of e-Marketing strategy that H&M is planning to adopt 1.
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The number of in-licensing deals is increasing over recent years and all MNCs are actively seeking acquisitions and licensing agreements as a more cost effective means of gaining access to generics, and novel products than carrying out intensive in-house R&D. Aurobindo pharma is also looking to strategically co-work and increase collaborative alliances to improve its growth trajectory and become the leading generic drug manufacturer in the world. While having the intent to grow and become the largest pharmaceutical company in the world, Aurobindo pharma looks to do business in such a manner which is beneficial to the society & environment, thus increasing its social responsibility. They look to take inputs from all their stake holders as they believe in social integration. Their CSR policy resolves around 5 basic
The use of social media and other partnering websites to give information about the products to the customers is done regularly by wow.lk. Variations Wow.lk allows customers to modify their buying arrangements according to their preferences. Customers can select products from the list of products shown, the wish list or from the ordered list where previous purchases are listed. Improved CRM Compared to brick and mortar retailers, e-commerce businesses can demonstrate the product details to customers which can be viewed at any time. Increase in Sales Wow.lk has a multi-channel business model.