Faculty of Business Studies LB160: Professional Communication Skills for Business Studies First Semester 2015-2016 Tutor Marked Assignment (TMA) Academic Year - 2015-2016 Semester: Fall 2015-2016 Branch: Antelias Program: Faculty of Business Studies Course Title: Professional Communication Skills for Business Studies Course Code:LB160 Student Name: Georges Saade Student ID: 140816 Section Number:212 Tutor Name: Doreen Kharrat
• Developing dedicated suppliers whose business depends upon the firm. One of the lessons Twitter, Inc. can learn from Wal-Mart and Nike is how these companies developed third-party manufacturers whose business solely depends on them thus creating a scenario where these third-party manufacturers have significantly less bargaining power compared to Wal-Mart and Nike. Bargaining Power of Buyers Buyers are often a demanding lot. They want to buy the best offerings available by paying the minimum price as possible. This put pressure on Twitter, Inc. profitability in the long run.
Chipotle’s competition includes a variety of restaurants, including locally owned restaurants, national and regional chains. Many of Chipotle’s competitors carry-out, offer dine-in and delivery services. Unlike Chipotle, a number of their competitors expanded through franchising. Their competitors compete by offering menu items that are specifically identified as low in carbohydrates. Competitors in the fast-casual and quick-service section of the restaurant industry also emphasize their lower-cost, “value meal” menu options, a strategy not employed by Chipotle Competition for Chipotle also comes from the deli sections and in-store cafés of several major grocery store chains, These competitors may have, among other things, a more diverse menu, lower operating costs, better locations, better facilities, better management, more effective marketing and more efficient operations than
In turn, Nike exerts pressure on its manufacturing companies by threatening the end of contracts, resulting in the companies having no choice but to improve their working conditions, through lean manufacturing techniques, for instance. Hence, voluntary and mandatory approaches should coexist. Without the external forces, Nike and its suppliers may do the bear minimum to sustain long-term improvement in working
Americans today are well-known for their eating habits. With all the options the food industry gives us it makes it hard to go to the grocery store and resist picking up that bag of barbeque-flavored chips or blueberry flavored candy. Due to these processed foods obesity is a growing epidemic in our country and who is to blame for it? In an article entitled “What You Eat is Your Business” by Radley Balko, Balko argues for less government intervention. Balko believes is it our responsibility to take care of ourselves and make it a priority.
Today, the obesity rates in the United States have increased tremendously, but whom to blame the fast food industry to the consumers? Obesity in the United States has affected the lives of many individuals, but it is not a consumer’s fault. The fast-food companies are manipulating its consumers by not giving them access to nutritional information content included in their meals. With this intention, giving people access to nutrition facts can help turn their lives around. When deciding what you want to eat for breakfast, lunch, or dinner, knowing the nutritional values of each meal can be an important component of your decision.
Firstly it brought up “mini grocery stories” which carried a narrow selection of 90% of the food categories found in full-size grocery stores, including fresh produce. This led to customer convenience, saving their time and effort. Second, they surprised everyone by discarding the bulls-eye, replacing it with big, colorful, upward pointing arrows on a white background, with the new brand name, “up and up”. The intention was to attract new customer and therefore get more of market price, with their priced at 30% lower than the comparable name brands. Q.2:
Question 4: 1. To become successful themselves, Heck must identify their competitors and try to match them by releasing their own unique products or altering their pricing strategies. This will allow Heck to keep up with the competition and create their own customer base in the new sector. 2. Heck could look to employ people over the age of 40, already with similar experience and training to provide more maturity to the company.
Although this article is old, the same incidents are taking place, yet consumers still continue to purchase from this franchise. Personally, after researching this evidence, I will not purchase any chicken from KFC again. In comparison to my previous article on Woolworths’ unethical practice, they focus more on the quality of their products and good citizenship. This results in Woolworths attracting a different consumer and target market and indirectly ensures that their sales remain sustainable.
Where to start with Showmars, first of all we have been customers since Showmars was in the building with Harris Teeter so a long time and the most recent changes that have driven up the cost are not great. First of all they used to have a $2.99 breakfast special which was the BEST breakfast in town. After the remodel of the restaurant the exact same breakfast is now $5.79, $2.80 increase for the exact same thing really. And I don 't know where they get their from but it 's gelatinous muck.
This reason is because foods such as fruits and vegetables grow naturally, in which we have to wait for them to grow. However, fruits and vegetables spoil fast, and cannot be bought in bulk like processed foods can. Next time you go to the super market, take a look at how they are always changing out the fruits and veggies as they rot, but the food on the shelfs stay on the shelfs for several months to a year. Markets lose money every time they have to throw them away and replace them, which make them pricier than shelved foods.
Product Style and Design: When comparing a whopper to a Big Mac, it seems the Whopper is bigger in your hands but not as tall. I believe the Whopper is designed to allow the customer to take a bite easier based on the Whopper being smaller in height. The Whopper has better quality and also has fresh onions where the Big Mac has little onions chopped up. The Big Mac is messier to eat because the chopper lettuce and onions fall out all over the place. Winner: Whopper Service: McDonald is much faster in getting the food to us, but this is mainly due to the way they have their burgers pre-cooked and ready in the waiting bin.
Wendy’s has all eyes on them. They will have an ad for the first time during the Super Bowl. It’s amazing that a major company like Wendy’s has never been apart of the Super Bowl. We have seen several companies like skittles, snickers, and even Hardee’s in Super Bowl commercial spots. Wendy’s looks to capitalize on their slogan that has been true to their company for years.