ipl-logo

Case Study: Starbucks Corporation

711 Words3 Pages

*FCS: Forest Stewardship Council
*PEFC: Programme for the Endorsement of Forest Certification

Revenue:

• HUL has recorded higher growth sales of 9% in the recent quarter QOQ
• Growth driven by products with social purpose; Lifebuoy soap and hand wash, etc. Intangible Value:

• HUL has been able to build extensive brand value for products like Lifebuoy and Kissan Ketchup
• Increased productivity of employees
Cost:

• Cost saving through reduced disposable waste and recycling Risk:

• Customer focus shifting to environmental friendly brands
• Stringent pollution norms by the government
Source: HUL March Quarter 2015 Results Report

Case 2: Starbucks Corporation

Background:

Towards the end of 2005, Starbucks was the biggest coffee retailer …show more content…

As part of its CDP (carbon disclosure report) initiative, Eaton has integrated measures to ensure sustainable supply chain measures in its business:

• Eaton ensures to assess its suppliers and vendors on the following parameters: o Strategic awareness o Carbon reduction o Reporting capabilities o Implementation practices
• Eaton has developed various versions of their standardised report for benchmarking and assessing its small and medium scale vendors.
Revenue:
• Company incurred annual energy savings of US $ 6 million, i.e., payback on investment in less than 3 years Intangible Value:
• Company is now ranked among top performers by CDP & NASDAQ which has established it as the global leader in power …show more content…

With the Maersk group’s sustainability council, Maersk monitors supplier registrations, their social and environmental performances, plan of improvements, their workshops & audits along with training the ground staff. The group has formed a Third party code of conduct that adheres to the UN Global Compact recommendations. The code primarily addresses issues related to corruption, labour mal-practices, environmental degradation and human rights of employees. Below is an image of the supplier compliance report with the company’s Third-Party code of

Show More
Related

  • Environmental Sc Costco And Sam's Club

    1117 Words  | 5 Pages

    Environmental Scan Paper MGT 498 / Bobby Bates Diego Crisostomo 5/12/2017 The value of a company is what makes shareholders happy. A happy shareholder will continue to invest and bring in more business for the company. There for a company must stay competitive to remain trustworthy to the shareholder, also to remain a successful business. There is no business out there that doesn’t have any competition.

    Read More

  • Portland Trail Blazers Sustainability Essay

    1401 Words  | 6 Pages

    This day and age, change has become the new norm that shapes and develops the business world and global economy. A rising topic that has shepherd the direction of innovation is climate change and environmental awareness. The sustainability of a company encompasses their ability to manage social and environmental risks, obligations and opportunities. This concept is important for managers and to understand and implement because of government regulations and potential cost efficiency. In Oregon, there are numerous companies that express the importance of being sustainable.

    Read More

  • Case Study: Dollar General

    760 Words  | 4 Pages

    1. In the broader context (not specific to Dollar General), what is KKR’s investment strategy? What are the challenges KKR will encounter to make its investment in Dollar General successful? How could KKR add value to Dollar General?

    Read More

  • Starbucks And Tim Hortons Case Study

    784 Words  | 4 Pages

    Starbucks and Tim Hortons Nowadays, the number of coffee drinkers are increasing. As the demand for coffee grows, the number of coffee chains is also increasing. Of that, the representative coffee chains in North America are Starbucks and Tim Hortons. Starbucks has the highest brand awareness amongst the world coffee chains. It started in Seattle, the United State in 1971.

    Read More

  • Competitive Advantage Of Patagonia

    989 Words  | 4 Pages

    I. Background and Company Analysis ________________________________________ Patagonia, founded by Yvon Chouinard in 1971, is an outdoor apparel company that has successfully integrated green elements into almost every business activity, from R&D to human resources management, to reduce harm to the environment. These elements firmly align with the corporate objectives of enhancing product and service quality, reducing environmental impacts and having constant innovation. These practices not only enable Patagonia to create values to its customers, but also help the company differentiate itself as innovative leader in the green segment of the industry. A. Orsato’s Framework - Competitive Environmental Strategies Patagonia should be considered

    Read More

  • Case Study: Target Corporation

    882 Words  | 4 Pages

    Process and tools Target Corporation uses tolls and process for product safety and quality assurance. The company assesses a program for risk –based product safety and quality at every stage in the product life cycle, from development through the life of brand product. Target global team implement a program across 36 countries and 2228 factories producing target product, during the process will require independent third-party testing to validate safety and quality before the guests purchase product. the vendor in the company are expected to employ best practices, including clearly defined and well-documented manufacturing and quality processes including staff training , and record keeping. What does the TC required to do the job?

    Read More

  • Macroeconomic Factors Affecting Starbucks

    707 Words  | 3 Pages

    The Industry demand has changed due to a shift in consumers’ attitudes towards healthier products. This placed Starbucks’ coffee culture at risk and threatened the company’s future. Starbucks has tailored their menu to include more organic and healthy product mixes, venturing into tea, bread and fresh juice products (Geereddy, n.d). Starbucks’ cornerstone product differentiation strategies and Human Resource Management are the main impacts to strategy formulation.

    Read More

  • The Three Factors Of Starbucks And The Triple Bottom Line

    1687 Words  | 7 Pages

    Businesses have been playing a crucial role in people’s lives. No matter what they go or what the occupations they are; people are drawn to get involved in businesses. However, behind the scenes of the business thriving, the environment is deteriorated each day. Many development schemes are come up with the plan related with the depletion of the environment (Shah, 2002). Because of people and environmental damages, attentions were drawn to corporations for ensuring their sustainabilities.

    Read More

  • L Oreal Triple Bottom Line

    746 Words  | 3 Pages

    Currently, many companies have tried to become more sustainable in terms of the TBL. However, this report will identify the clearly observable of the triple bottom line in L’Oréal company. Background L’Oréal is the largest cosmetics company in France because it has a reputation regarding cosmetics, perfumes, hair products and skin cares. As stated by L 'Oréal (2016), in 1909, L’Oréal was founded by Eugène Schueller, a French pharmacist, innovated a hair dye formula which then later on it has become the number one cosmetic group in the world nowadays.

    Read More

  • Forever 21 Pest Analysis

    901 Words  | 4 Pages

    Introduction Forever 21 is a clothing brand that is based in many countries. Most people would be very familiar with the brand as it caters to them in terms of a fashion retailer. The country that will be in this report would be in Singapore and the purpose of the report is to perform an environmental analysis on a company. The structure would be an introduction, followed by company background, country background, PESTEL analysis, porter’s 5 forces, strategic recommendations and conclusion.

    Read More

  • Market Segmentation Of Apple

    1346 Words  | 6 Pages

    a. The product and production orientation of marketing asserted that a company should first develop product and then they should scan the market for sale opportunities. Now days in the modern world the market have changes. The process orientation of marketing requires a company to first to analyse the market, understand customer requirement and then develop products. In todays world, the modern marketing is based on the reverse process, in which the first the customer needs and demands are identified. The subsequent market program of the firm depends on how the market identifies the potential customer, profiles them, target them and positions his offering in the minds of customer.

    Read More

  • Starbucks External Stakeholders

    1295 Words  | 6 Pages

    How would the platforms interact with the different stakeholders? Accordin to Freeman (1984), stakeholders are anyone that can influence or be influenced by the company’s actions. And there are two types of stakeholders, including the primary and seconday stakeholders ( Clarkson, 1995). For Starbucks, its major stakeholders include employees, customers, suppliers and stockholders. Starbucks’ performances and business strategies could also affect the general public and the society.

    Read More

  • Case Analysis: Case Study: Kraft Heinz Company

    1823 Words  | 8 Pages

    Kraft Heinz Case Study Executive Summary Problem Statement The focal problem that Kraft Heinz Company (KHC) faces is the decrease in demand of packaged-foods, while trying to increase revenue. Analysis This analysis studies Kraft Heinz Company’s strategy, competitive position in the market, problems being faced, and the company’s financials.

    Read More

  • Social Responsibility In Tesco

    2166 Words  | 9 Pages

    The adoption of CSR strategy is also another drive factor for companies as it is perceived a way to gain competitive advantage. Those two aspects are strongly connected and the role of the supply chain in CSR strategies is vital (Blowfield & Murray, 2010). Companies which have not only adopted CSR actions but have highlightened them as a core factor of their long-term strategic planning may find complexities to uphold their social and enviromental standards to the whole value chain. The key issues that must be solved in the supply chains to support the firm’s CSR strategy are: • The partnership companies have with their suppliers: Companies, likeTesco, must collaborate more closely with their tier suppliers without underestimating the controlling them to esnure that sustainable ethics and actions are applied. • Particularly, for the transportation/distribution sector, the reduction of fuel emissions can be achieved by achieving a successful perfomance of lean supply chains, with organized distribution plans which will minimize the

    Read More

  • Unilever Executive Summary

    1494 Words  | 6 Pages

    The intention of running this plan is to raise profitable growth for their brands, and also reduce costs and fuel innovation at the same time. It shows that the USLP has provided benefits as it emphasises on human health and this may help more than billion people by year 2020. Moreover, Unilever Plc is an environment friendly company by achieving zero non-hazardous waste to landfill from plants, and continuing to enhance significant reductions in the greenhouse gas (GHG). They also introduced their new version of Dove Body Wash bottles which help in waste reduction. Furthermore, they run across four categories brands by growing their brands in order to maximize the shareholders

    Read More

More about Case Study: Starbucks Corporation

Open Document