Chinese Porcelain Case Study

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Chinese porcelain was known for its unique properties and aesthetic values, it was favored by the Europeans back in the days. However, a sustained trading of Chinese porcelain in the western market was never created until the establishment of the Dutch East India Company (VOC; Verenigde Oostindische Compagnie). In my part, I will focus on explaining how did the Chinese export porcelain market flourished under the establishment of the VOC and also the modification of Chinese porcelain when catering for the western market.

The significance of the Dutch East India Company (VOC)
The VOC is the initiator of the Chinese export porcelain market. The first trading between China and the West was a limited amount of Chinese porcelain, made by request and was transported from Macao to Lisbon. From then on, Chinese porcelain was in the trend and has been appreciated by the western country. In 1602, the VOC was established by the Dutch, hence a large amount of blue and white porcelains started to ship from China to the West, therefore the exporting of Chinese porcelains has continued throughout the sixteenth and the seventeenth century. Another starting point of the Chinese export porcelain market is when the VOC captured two Portuguese ships around the first few years of their establishment. One of the cargo was contained with an estimated number of over 100000 piece of Chinese porcelains and the company sold it later to Amsterdam and Middelburg, it was the beginning of a consistent

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