They both have the difference type of brand companies of course, after all Coca cola has sold over more than Dr.Pepper has over the past year. But Coca Cola and Dr.Pepper flavoring are trade secrets hidden behind it national flavors and natural and artificial flavors respectively. But there are four different types of Dr.Pepper which are. Almond, Blackberry, Cherry and Ginger. (23 Flavors of Dr.Pepper).
HISTORY & BACKGROUND OF COCA COLA The Coca Cola company is known as one of the world’s largest carbonated soft drinks company that began before World War II. It is an American-based company found in 1886 by an Atlanta pharmacist. Dr. John S. Pemberton created the formula of French Wine Coca, which is known as Coca Cola now and introduced the carbonated soft drink as a patent medicine at first. The beverage became more noticeable when Frank M. Robison, Dr. Pemberton’s partner changed the product name and created the famous script logo, which he believed that will attract customer in advertising.The marketing phenomenon grew even bigger when the small company was bought over by Asa Griggs Candler prior of the founder’s death in 1888. Candler 's decision was what made the Coca Cola Company so successful today due to his interest and aggressiveness in marketing this product.
Electrical charge is static electricity, or electricity that does not move. The knowledge of electricity dates back to 600 B.C. While the Greeks did not know they had discovered static electricity, they observed that rubbing fossilized tree resin, or amber, with animal fur made the resin attract dried grass. In 1600 AD. An English physicist named William Gilbert wrote books on the attractive nature of amber and used the Latin word "electricus" as a description.
cocaine was the widely popularised rich man’s drug, due to the large expense of a cocaine addiction. By the late 1980s, cocaine was no longer thought of as the drug of choice for the wealthy because it had gained the reputation of America’s most dangerous and addictive drug, linked with poverty, crime and death. In 1985, crack sold for about five dollars a rock in most cities. In 1886, the popularity of the drug got a further boost when John Pemberton included coca leaves as an ingredient in his new soft drink, Coca-Cola. The euphoric and energizing effects on the consumer helped to skyrocket the popularity of Coca-Cola by the 1900s.
The key differences between BurnLounge and Herbalife are; BurnLounge is a company that “one has to buy into and with Herbalife one has to sell the product however; both companies are promoting business ownership” (Ferrell et al., 2016). Herbalife’s long standing has been to bring people into the company to increase profit, because when the recruits are selling it is a win-win for everyone. Herbalife multi product line has allowed them to corner the market. But what really sets Herbalife apart from BurnLounge is their nutrition line, because they are encouraging a more nutritious lifestyle for the health conscious and for those that are trying to lose
In the carbonated soft drinks industry, Coke Cola and Pepsi Co are the biggest players in the market for aerated beverages. Both the companies have been competing strongly against each other for decades. The market is dominated by these two industry leaders with a total market share of 72%; Coke’s market share is 42% and Pepsi’s 30%. This is known as an oligopoly market; where there are few large firms competing with each other in the industry. Since both the company’s market share so large, the market is very close to a duopoly (other players having a very small impact on the market).
THE NUMBER AND PRICE OF COMPLEMENTARY GOODS: Coca cola is generally served at KFC and McDonald’s, increase in the price of these complimentary goods causes a decrease in the demand of Coca Cola. Hence we can say that there is an inverse relationship between the complementary goods price and demand for Coke. 4. CONSUMER TASTES AND PREFERENCES The more a product is found desirable the more likely will the person buy it. Effective advertising and positioning attracts customers.
It is not so clear whether the cola wars really took place and that both businesses profited from that. The outfits used in this war were reaching from marketing drives to the improvement of the delivery services and the upgrading of plants, introducing new flavors and packing. The effects of this war were on the industry's profitability. The rivalry for supermarket shelf space led to a decrease in retail prices and as a result of intense competition, bottlers saw an increase in capital requirements followed by a decrease in margins. Sustaining profits in a market which is giving more and more importance to the non-carbonated drinks can be difficult task to achieve, but there are some measures that could help both companies in reaching it: diversification, marketing, focus on core products, emerging markets, innovation, market research
European History: In the 16th century, the popular drink from the Central and South American people was introduced to Europeans. On August 15, 1502, Christopher Columbus has encountered the cacao bean on his 4th mission to the new world. Christopher and his crew seized a large native canoe that had important goods for trade and the famous cacao beans. His son Ferdinand has noticed that the natives value the cacao beans a lot so he took interest in it and told his father about it. However, when Columbus brought cacao beans with him back to Spain, it did not get popular or known until Spanish Friars introduced Chocolate to the Spanish court (Wikipedia, 2015).
First, I would like to start out with sharing that some people actually do better being hooked on coke. Professional Golfer Peter Lawries says, "When I kicked my habit of drinking a litre a day (of coke), my form slumped." When people do worse with coke, that is not because coke is good, its because they are so hooked they need the constant sugar rush. It takes 3-5 weeks, depending on how much you drink, to actually recover and function from drinking coke. Another fact, a man named John Pemberton put a kind of cocaine in wine and noticed that the mix was sensational, but what he didn't know was that when the two things mixed, they make a substance call Cocaethylene, which is cocaine but with more euphoria.