Coca-cola is very committed to developing its business sustainably while respecting the environment. They are also committed to innovative and clean energy. Since 2010, they have been consistently reducing the carbon emissions and water consumption. Sales and operations Coca-cola has been establishing clear category and right product at the right price to favour the occasion which is called (OBPPC (Occasion, Brand, Package, Price and Channel) strategy. The OBPPC is the strategy offered to suit their customer’s needs, which has been helping capture people’s disposable income faster than its competitors, innovation allows the company tap into the less price-oriented experience and growing the revenue.
The strength of communities and societies burdened with problems and challenges, lies in finding sustainable solutions. The long Island water quality problem requires fixing of the known problems. Advocacy for the surrounding industries and manufacturing plants should emphasize on the need of these plants employing clean technologies in their practices (Tchounwou et al. n.p). This means that, the community and the nation at large should implement integrated pollution prevention as well as control directives.
Remaining responsible is vastly important to any organization. Many strategic plans will alter some of the organization’s policies, procedures, and practices. When conducting the environmental scan, management must collect information for the company to understand what is and what is not ethical. According to Wheelen & Hunger (2010), Riordan’s ethical responsibilities “are to follow the beliefs and behavior of the organization in society.” As a plastic manufacture, society expects Riordan to use recycled plastic to help protect the environment. By using up older water bottled, Riordan can help protect the environment by not polluting the environment by producing more.
Lastly, Exxon regards their corporate social responsibility (CSR) as an important factor of business, and they continually implement change and innovate to reduce the impact of their operations. Their CSR appeals to six areas to improve sustainability: safety and health in the workplace, reducing climate change risks, improving environmental performance, community and human rights engagement, local development, and corporate governance (Exxon Mobil, n.d., para 1). II Change and Innovation Leadership Approach i. Effectiveness of the Leadership Approach Exxon Mobil’s organizational leadership approach to promote innovation within the organization is highly effective when looking at their innovation process, and their success rate with their innovations. For example, Roger
Now we will simply jump to another dimension of sustainability – the environment. An interesting metaphor is found in the following excerpt: “Swedish Match ‘s water footprint is low”. It is a direct transfer of meaning from something obvious and concrete such as a footprint to something abstract such as the impact of the company on water resources. It indicates that the company conducts business in a responsible and sustainable way with minimum repercussions for the natural resources. Even though companies are considered to be mainly profit-seeking, through this metaphor they encourage us to draw the conclusion that the environmental impact is deliberately tracked across the value chain on a regular basis so as to keep a balance between the business operations and their consequences on the planet.
Reducing materials-related impacts is among the strongest levers Nike have for improving their overall environmental performance. However, it’s challenging to reach far upstream into their value chain and influence the behavior of companies and individuals over which they have no direct impact. Therefore, Nike focus on product design, an area they do control. Decisions they make in the design phase determine the majority of a product’s environmental impacts, and can have exponential effects up and down our value chain. These impacts are embedded in the creation of materials, from how much they weigh to transport, to how much water and energy is used in washing them, to what is left when a product’s useful life is over.
(2005) policies that outline their environmental policies and are changing their strategies to be environmentally friendly. Having this awareness of how the business behavior can impact on stakeholders helps business people to be able to acknowledge the fact that where they operate exist a community, and therefore pollution can impact them also. Corporate social responsibility helps reduce operational risks and hence attracts customers for its reputation of sustaining the environment. However CSR is of importance only if the management and leadership of a business incorporate to produce better results. Management is needed in his case for organizing and staffing ideas so as to monitor implementation on how best to protect the environment and therefore it needs strong leaders to align the people needed.
On product packaging, they have marked on environmental policies, including the volume and weight loss related to containers and packaging, manual, and to reduce the thickness of continuous improvement. Furthermore, they are renewable resources effectively utilized. Distribution With the help of UPS Supply Chain Solution from 2005, Nikon developed the synchronized supply chain strategy. This strategy significantly Nikon shorten the supply chain and improve distribution market and customers. Meanwhile, with the help of professional distributors, Nikon can focus more on developing new products and improve product quality.
The main objective of this study lies in understanding the organization and studying and understanding the advertising effectiveness of Coca-Cola product .The methodology used in studying and understanding the perceived views of consumers towards the product was ‘SAMPLING’. The findings of the activity have been drawn out in form of graphs and suggestions have been offered there from the Coca-Cola Company is the world 's largest beverage company, largest manufacturer, distributor and marketer of non-alcoholic beverage concentrates and syrups in the world and is one of the largest corporations in the United States. The company is best known for its flagship product Coca-Cola, invented by pharmacist John Smith Pemberton in 1886. The Coca-Cola formula and brand was bought in 1889 by Asa Candler who incorporated The Coca-Cola Company in 1892. Besides its namesake Coca-Cola beverage, Coca-Cola currently offers nearly 400 brands in over 200 countries or territories and serves 1.6 billion servings each day.
It is not difficult to balance our choices if we know how much we are affecting the environment and the natural recourses we are using. If we don’t take care of our environment, especially those essential natural resources like water, we will end up not only affecting the environment and the natural resource, but also our health. If we do not take care of water we might create an opportunity for some infectious pathogens to grow up in the water. The development of this kind of pathogens in the water can affect our health. Conclusion In conclusion, keeping our water clean is very important for all of us because water is an essential substance for all living thing.