Cognitive Aspect Of Attitude Essay

The cognitive aspect of attitude focuses on beliefs held about clothing. A person may believe that clothing is unimportant but must be tolerated because of dictates of society. Someone else may feel that clothing is the key to social status and that by acquiring an impressive, designer wardrobe they will gain status and recognition. The behavioural component of attitude is inferred from what the person actually does. A teen may stay home from a party because she does not have the right dress. A man may hide behind a voluminous coat because he is overweight. A student may be an exhibitionist, defying socially accepted attitudes with nudity. Attitudes are expressed by clothing selected and behaviour exhibited while wearing that clothing .For example, in the late twentieth century many male teens wore athletic shoes with their tuxedoes to formal dances. This expresses their attitude that the ability to dance easily was more important than following the

Personal judgments are based on appearance and appearance, gestures and clothing have a strong influence on these judgements. The manner in which people present themselves reflects how they feel about themselves, their values, attitudes and interests. Today individuals are not bound by narrow standards. An enormous variety of styles allows people the opportunity for self-expression and individuality in dress. Clothing characteristics can be a portrait of self-concept, telling others what a person is or what he or she would like to be. Ideals of beauty are part of each culture; individuals learn what is considered beautiful in their society. The standards for judging what is beautiful vary as widely as the geographic locations of the different society. The customs of body covering and adornment reflect what is considered aesthetically pleasing. There is no right way for all the people to be