ipl-logo

Comcast Company Overview

1018 Words5 Pages

Description of Market Distribution
Comcast Corporation promotes its products within the telecommunication market through subscription-based television services, home telephone and Internet services to US home and businesses. Comcast’s position in each of these markets is critical in understanding its standing in overall market place. In the United States, the Broadcast and Cable Television Market accounts for about 39% of the global broadcast & cable TV market value. Cable communications business segment provides video, high-speed internet and cable services to residential and business customers under XFINITY brand. The company's cable systems grown to have service subscribers of over 22 million video customers, 19.4 million high-speed internet customers and 10 million voice customers. In addition to packages in foreign-language programming the company offers, other on-demand digital video with high-definition television (HDTV) services are offered to customers. Comcast also offers high-speed internet services with downstream speeds of up to 105 megabits per second (Mbps). The company’s packages also include the company's internet portal, XFINITY.net that enable customer to access email, voice mail, an address …show more content…

Comcast and Charter Communications recently announced agreement to protect and expand the emerging cellular phone market share by competing with other national providers such as Verizon, AT&T, Sprint and T-Mobile (Brian Fung, 2017). This collaborative effort is expected to provide more choice, innovative products and competitive prices for customers in each of their respective markets. Comcast projects that customers would get a discount on Xfinity Mobile if they already subscribed to Comcast Internet service. Market analysts have forecasted that the Comcast-Charter agreement may likely motivate mergers among companies within the telecommunication industry (Brian Fung,

Show More
Related

  • Comcast Essay

    873 Words  | 4 Pages

    The main reason it entices me more is because they provide a lot fringe benefits to their employees. Employees can obtain free internet service and home technology support and avail all great products by Comcast. Moreover, employees can buy Comcast stock at 15% discount, and one can get $2500 per year tax free reimbursement of qualifying health expenses or eligible dependent and etc. According to Glassdoor, many employees posted review that the pro of working in Comcast is excellent benefits it provides to its employees. It’s a company which drives innovation since the technology industry is growing and constantly changing in a rapid pace.

    Read More

  • Summary Of Verizon's Form 10-K

    777 Words  | 4 Pages

    This information gives the stakeholders an in-depth breakdown of the financials for Verizon. This will show investors and shareholders that they could benefit from doing business with Verizon. Suppliers can see that their will be continual business opportunity with Verizon because they are continuing to

    Read More

  • Who Owns Comcast Shares

    1131 Words  | 5 Pages

    Who owns comcast. Comcast is a publicly traded company listed on the NASDAQ stock exchange, it's owned by Institutional and individual shareholders. Top 5 Institutional shareholders of Comcast include: The Vanguard Group, Inc. - a large investment management company based in the U.S. that owns about 8.6% of Comcast's outstanding shares. BlackRock, Inc. - another large investment management company based in the U.S. that owns about 7.3% of Comcast's outstanding shares.

    Read More

  • What Is Porter's Five Forces Comcast

    1401 Words  | 6 Pages

    There are now ways to stream through the internet using services such a Hulu or Netflix at a very affordable cost. This allows consumers to watch hit TV shows and movies at a fraction of the cost jeopardizing the cable industry and how they can

    Read More

  • Comcast Essay

    1523 Words  | 7 Pages

    Comcast is also a proud owner of Xfinity Voice which is a home phone service that delivers all the functions of traditional phone services, offers unlimited direct-dial local and domestic long-distance calling, web access to voicemail, 12 popular calling features plus enhanced voicemail and readable voicemail sent right to customers’ email accounts. Xfinity Home is Comcast’s home security service consisting of remote arming and disarming, real-time text and email alerts, 24/7 video recording, live video

    Read More

  • Research Paper On Rogers Communications Inc.

    562 Words  | 3 Pages

    Rogers Communication Network Introduction Rogers Communications Inc. is a Canadian communications and media company. It works especially in the field of remote communications, digital TV, telephone, and Internet availability with significant extra broadcast communications and broad communications resources. The organization is headquartered in Toronto, Ontario, Canada. History Ted Rogers is the founder of Rogers Communication Inc.

    Read More

  • Analysis Of Net Neutrality By Barbara Van Schewick

    885 Words  | 4 Pages

    For example, the author argues that increased power for the ISP’s would hurt the value of the internet. Yet the authors also admits that in most cases, businesses don’t have a reason to discriminate since innovation is what drives the internet’s growth, which in turn helps the ISP’s grow their

    Read More

  • Comcast Business Analysis

    1513 Words  | 7 Pages

    Xfinity Internet offers a wide range of flexible and reliable services, including the nation’s fastest internet and the nation’s fastest in-home WiFi via the Xfinity Wireless Gateway - all made possible through investment in building a network that makes broadband widely available. Outside the home, Xfinity internet provides its internet customers free access to an expanding network of nearly one million WiFi hotspots in select cities from coast to coast. Customers with internet services have a dashboard called Xfinity Connect, an online portal allowing them to access their email, contacts and calendars, program DVRs and to listen to their voicemails. Last, but not least, Comcast has decide to reimage how people communicate with Xfinity Voice. Xfinity Voice is Comcast’s phone service that combines the features of a traditional home phone with those of a smartphone.

    Read More

  • What Is Comcast's Relative Ranking Of The Pillars Of Being An Analytical Competitor?

    816 Words  | 4 Pages

    Next in Comcast's relative ranking of the pillars of being an analytical competitor is measuring the executive support of analytics. At present, there is no shortage of this within Comcast and will only grow as time goes on. A growing mantra of leadership at the company is to support your decisions with data and to only sell new ideas if they have the data to back them up. Often this translates to business intelligence teams working directly with senior management to prove or disprove hypothesis on processes or behaviors that lead to strategic decisions within the company. Upon seeing this benefit of having analytically driven decisions, the executive support to 'push down' the functionality of an analytics platform is often a key performance

    Read More

  • Comcast Marketing Mix

    380 Words  | 2 Pages

    Comcast is the largest internet provider in the world. Comcast is split into two businesses Comcast Cable and NBCUniversal. Comcast has 5 segments total which the film entertainment segment provides fourth most in revenue and operating income. We will be analyzing Comcast’s film entertainment segment. Comcast currently has the 3rd most market share with 14.9%, which is behind Walt Disney Company 19.3% and 21st

    Read More

  • Rogers Communications Inc.: Organizational Structure

    1769 Words  | 8 Pages

    From the strategic design lens organizations are seen as social systems deliberately constructed to achieve certain strategic goals. There are three key elements that form strategic design which is the following: strategic grouping, linking, and aligning. One of the largest Canadian companies, Rogers Communications Inc. employs approximately 26,000 employees, providing services nationally throughout Canada. Due to its operation in numerous provinces of Canada and offering of various services, Rogers Communication contains an organizational structure chart for each province which is segregated by means of service. As mentioned on their corporate website, the organizational structure of Rogers Communications is led by the Board of Directors, accompanied by officers, and then segregated by the following service divisions: Rogers Wireless, Rogers Cable, and Rogers Media.

    Read More

  • Comcast And Time Warner Cable Merger Case Study

    661 Words  | 3 Pages

    The two firms combined will be the country’s dominant cable and Internet provider. Cohen’s rebuttal to the negative feedback of this news was that Comcast already has competition to worry about such as Amazon, Netflix, and Apple. Cohen is right to the extent that these corporations are giving Comcast some form of competition. But the competition isn’t remotely as effective as having a newly merged company with control of roughly 40 percent of the high-speed broadband Internet market. Cohen mentioned 3 companies that don’t even dabble in the cable business at the current time.

    Read More

  • Vertical Integration Case Study: Verizon

    1532 Words  | 7 Pages

    This is because they look to interact directly with the final customers. The book states that a firm should vertically integrate business activities where they possess valuable, rare, and costly-to-imitate resources and capabilities. With competition consistently playing a factor, Verizon had to find a way to gain a competitive advantage. In this case, network reliability, products and services, customer service, and familiarity are the different paths Verizon has chosen to differentiate products and secure a competitive advantage. The forward integration strategy stands to benefit the larger cellular providers more.

    Read More

  • Maxis Marketing Strategy

    1706 Words  | 7 Pages

    Next, the company uses High Speed Downlink Packet Access (HSDPA) to enhance the high speed 3G network in which promoting wireless broadband services. Other than that,

    Read More

  • Apple And Samsung Comparison Essay

    700 Words  | 3 Pages

    English 102 Essay 2 Jalal Bou Kanaan Outline “The Apple and Samsung showdown” I. Introduction: General Background information + Thesis: “what makes those companies not alike are the phones they release through the years, but are they that different?” II. “example of two leading rival companies in the field of smart phones” A. Information about the Samsung Galaxy Note 4 B. Information about the Apple iPhone 6 Plus III.

    Read More

More about Comcast Company Overview

Open Document