Communication: The Importance Of Communication In Business

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The communication process When communication or sending a message the sender must have an idea they then must encode the message after this the sender must from the sender and ignore the noise and then receive the message. After the send the message. When the sender sends the message through a medium the receiver must decode the message receiver receives the message they should give feed back to the sender to make sure that the message received is interpreted correctly. The importance of communication: We communicate everyday in our lives, personal communication the everyday communication verbal and no verbal in our social circles be it face to face talking over the phone or through social media like facebook and twitter, or business…show more content…
A common one-way communication in business is advertising in the media, the company sends out a message about it products through T.V, Radio or print. Two-way communication is when the customer / employee / supplier can respond to the business message. Social media has greatly help develop the two way communication as it allows the receiver to respond to the message from the business. Effects: Good communication is essential to the lean and effective running of a business. If there is good communication the business should run smoothly and any issues can be resolved. Some people respond better to verbal communication when they can hear the message (and being able to read the body language) being put them while others will be more comfortable in seeing the message wrote down as they can understand it better. For example a business owner might have an employee meeting where they can get the message across verbally and might follow up the meeting with a memo by e-mail. Benefits: When a company has good communication and are working together to communicate the same message to employees / suppliers and customers this will help to create a lean and successful business and make it a win - win for all parties…show more content…
The sender must be clear in the message that they are sending and try to make it as clear as possible. A good way for the sender to know if the receiver got the message correctly is to ask them if they can explain what you were trying to get across. Management through communication: Business’ create success and build trust with their customers, employees, supplier, shareholders and community through clear and effective communication. It is said that people who can best influence the people around them and build successful careers are excellent communicators. In middle management it is reported that 90 per cent of the communication is face to face where as front line managers will have 60 per cent face to face communication. Poor communication in the work place can lead to dissatisfaction and poor productivity Poor communication can lead to • Reduced productivity • Poor worker performance •
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