Today, depending on the items I want to buy, I usually use apps like Amazon, Best Buy, Walmart, and Target. On these online websites, you could purchase anything from groceries like produce to technology like a new computer or phone. There have been many circumstances where I found myself ordering online. For example, buying my tablet was simple and quick, I did not have to worry about waiting or starting a conversation with anyone. With a click of a button, I found exactly what I wanted and bought it easily.
As a result of online retail, there has been a shift in how we do our shopping and is making its way to being THE way of shopping. Online retail has strong cost advantages in comparison to its offline competitors. It is rapidly taking precedence in many categories due to better pricing, selection
Ecommerce have enable customers to not have to leave their home to shop. Morganosky and Cude (2000) found that online grocery shoppers rank convenience and time saved as the primary reasons for shopping online (Hansen, 2008). Online shopping has increased over the years and will continue to rise as technology are getting better.
Yes, ordering online is convenient. Now days we commute to work, work long hours and rush to commitments ranging from family, friends, church, work, etc. We may make those commitments and get to our jobs on time, but we certainly don 't have the time to return those items if we have a deadline. Customers also run the risk of double charging, and the possibility of receiving the wrong product. Customer get retorts such as "we had computer problems".
The above graph representation shows the percentage of population category who opt for online shopping. The general caste population are major customers of online shopping covering 76.7 % of the total population. Followed by OBC category comprising 14% of total population. The SC and ST contribute for 2.7% and 6.7% respectively. It was seen that the general population mostly opt for online shopping because of their changing life style.
There are so many positive things that result from not having to go to the store to obtain what you need, but how exactly would this be possible? One word simply defines this; Instacart. You’re probably wondering what Instacart is. Instacart is a system of delivering groceries to one’s home. There’s an app and website that normal people just like you and I can download on our smart phones to order our groceries right to our front door.
Internet is used everywhere in today’s world. In US many people are making purchases online and beginning to take advantages of the online shopping at their fingertips and convenience. Online shopping has changed the way we shop in today’s world. Gone are those days when people had to wait in queue on special occasions. Today consumers can buy almost anything at any given point of time.
The consumers in this generation are very busy with shopping. As the years go by, we tend to change how we do certain things; the way we shop to be more specific. In a time before the 21st century pretty much of all of our shopping was done in the store. As time has went by it’s clear to see that in store is almost primitive this day and age. Especially when there is almost a website for anything a consumer may be looking for.
The most valuable reason for the popularity of online shopping among the people is its high convenience. First of all, online shopping allows the customers to buy products at any time that is convenient for them. While traditional brick-and-mortar selling businesses tend to work during specific time periods, online shopping is accessible at any time. An immense benefit of online shopping is that it is available 24/7. As a result, the customers do not need to think that they will not manage to buy something since the shop is already closed.
In his book, “Amusing Ourselves to Death”, Neil Postman analyzes the change of mediums from a Typographic Age to a Telegraphic Age; but because technology has advanced since the 1980s, it does not address every new medium and its effects. One recent medium that dominates the internet is online shopping. With seventy nine percent of Americans making online purchases (Weller), it is quickly becoming a new tool for everyday life. This medium attracts every aspect of buying, from office supplies to dog treats. The demand for online shopping stores is increasing rapidly year by year.
In addition, cheaper prices are one of the main reasons I shop online. We get discounts, cashback and coupons, which makes online shopping even cheaper.” She laughed, “How can I ignore the aspect of convenience as a reason to shop online, specially, because the traffic jams and maddening rush on streets during Diwali is a common scene? Also sometimes, the local stores have a limited variety and many popular brands are not available in local markets and malls.” She concluded.
Amy Koss even states that it’s a cheaper way of buying products ”’Do you want it cheap? Less than anywhere
This is because, the shopping on the Internet deals with many purchasing opportunities and assorted with the special product to be sold to the customers. These opportunities make the online shopping or internet shopping can be convenient, economical and safe, fun. Moreover, without an extra cautious, the online shopping will be a venue for other people or named as
More and more people these days prefer online shopping than shopping in malls because of so many advantages and benefits. People from all over the world have accepted online shopping sites because of the convenience provided like from shopping in their pyjamas to convenience for elderly and disabled. Not only this, online shopping sites also provides a wider choice of products, avoiding upselling or impulse buying, better prices, good for the environment, and