ipl-logo

Case Study Walmart's Business Strategy

1407 Words6 Pages

5. Successful strategy format - A case of Walmart Walmart has been ranked as the number 1 company in the Fortune 500 index of Fortune magazine (a multinational business magazine). The company’s corporate strategy in made of four parts: 5.1. Staying dominant in the retail market. 5.2. Expanding business in the United States and other international markets. 5.3. Recognizing the positive image of brand and company. 5.4. Entering into the new sectors of retail. Walmart is an American multinational retail corporation that operates a chain of hypermarkets, discount department stores and grocery stores. Its headquarters are located in Bentonville, Arkansas, USA. Sam Walton founded the company in 1962 and now, Walmart has over 11,500 stores and …show more content…

The company chooses HR practices based on the contingency to the background of a company. Retailers who employ differentiation strategy, here Walmart would use a different strategy. Universal best practice may not apply well to a certain company because of the different cultures across the world that Walmart is operating in, but organisational performance is based highly upon individual HR practices interacting with the firm’s strategy. While recruiting, Walmart saves cost by hiring large number of employees at cheaper rates. The company is known to have discriminated against people with disabilities because special facilities need to be provided for them at the workplace thus, incurring more costs to the company. Child labour allegations are also a concern when talking about Walmart …show more content…

Their everyday low-pricing is very effective although, they don't offer as many sales as Walmart would like, their image is perfectly represented by their slogan, "save money, live better." 6. Failed strategy format - A case of Enron Enron is an American energy, gas and commodities company that is based in Houston, Texas. They employed around 20,000 staff and were mainly involved in; electricity and natural gas industry. Throughout the US, they were transmitting and distributing electricity and natural gas and the Power plants and pipelines were developed and operated worldwide. The company had a huge network of gas pipelines stretched border to border and ocean to ocean. For six years, Fortune (a multinational business magazine) termed Enron “America’s most innovative company”. Considered as a respectable company by its workforce and the labour laws, Enron was praised for its long-term pension schemes and other benefits for its staff and was also renowned for its effective management techniques. The company claimed increase in sales and revenue of over $100 billion in 2000. Marketing and promoting were the main reasons behind the wealth and success of the company.

Show More
Related

  • Target's Corporate Fact Sheet

    560 Words  | 3 Pages

    Since the company was founded as a corner store, the company’s business plan has always emphasized on expect more, pay less brand promise that sets it apart from its chief rival, Walmart. Although, Walmart is known for its low prices and offers a large selection to its customers; it’s customer service is often found to be nonexistent. This

    Read More

  • Case Study: Dollar General

    760 Words  | 4 Pages

    1. In the broader context (not specific to Dollar General), what is KKR’s investment strategy? What are the challenges KKR will encounter to make its investment in Dollar General successful? How could KKR add value to Dollar General?

    Read More

  • Summary Of Labouring The Walmart Way

    234 Words  | 1 Pages

    The article “Labouring the Walmart Way,” author Deenu Parmar talks about how Walmart is able to achieve selling goods at a lower price then any average superstore. The author goes on to explain that Walmart’s antiunion efforts, employee selection, low prices and high retention rate all contribute to their major success. Walmart’s stance on ant unionism allows them to keep wage cost down and keep all their profits up. Not allowing a union keeps Walmart with the power to keep low wages and force unpaid overtime.

    Read More

  • Consumerism In'shop Soil You Drop States

    779 Words  | 4 Pages

    Wal-Mart is a company where their profits depend of their poverty. Wal-Mart 's massive profits also depend on the funding of food stamps and other public assistance programs. It is shown that Wal-Mart puts their stores in poor and rural locations so they can get low income individuals to shop there and even work there. According to Stacy Mitchell, a senior researcher with the institute for Local Self-Reliance states,"This is a company that everywhere it goes it creates poverty.(McCauley) " This can proven due to the state of the employees that work there.

    Read More

  • Publix Vs Walmart Comparison Essay

    586 Words  | 3 Pages

    Publix and Walmart are two well known retail companies that hold great and horrendous job standards. When you talk about a multi-million-dollar corporation that has almost any and everything that a consumer could ask for in one retail store the first place that comes to mind would natural be Wal-Mart. Wal-Mart strives in customers first policy. Constantly making sure that whatever a customer wants or needs it can be accomplished. Wal-Mart also strives and lives on the motto of “Every day Low Prices.”

    Read More

  • Rhetorical Analysis Of Walmart

    1637 Words  | 7 Pages

    Walmart was founded in the summer of 1962 by Kingfisher, Oklahoma native Sam Walton. Although Walton’s original vision for the store was relatively modest, the half century since its founding has seen Walmart morph into one of the biggest companies in the world. Today headed by one Doug McMillon, Walmart boasts more than 5000 stores in the United States of America alone and employs more than 1.5 million people. Walmart is undoubtedly an American institution, yet each Walmart store feels like its own little country. Walmart seems to have its own laws and customs and the people who shop their on a regular basis appear almost primitive in their behavior as they go about raiding the store’s shelves and wrestling with fellow customers for discount flat screen televisions and bulk packages of two-ply toilet paper.

    Read More

  • Case Study: Target Corporation

    882 Words  | 4 Pages

    Process and tools Target Corporation uses tolls and process for product safety and quality assurance. The company assesses a program for risk –based product safety and quality at every stage in the product life cycle, from development through the life of brand product. Target global team implement a program across 36 countries and 2228 factories producing target product, during the process will require independent third-party testing to validate safety and quality before the guests purchase product. the vendor in the company are expected to employ best practices, including clearly defined and well-documented manufacturing and quality processes including staff training , and record keeping. What does the TC required to do the job?

    Read More

  • Mal-Mart Case Study: Ethical Issues Facing Walmart

    1021 Words  | 5 Pages

    Some of the current ethical issues that Walmart is facing are the treatment of its employees, the methods it employs to obtain retail goods at low prices, the sustainability of its products, and the use of bribery to further corporate interests (Ferrell

    Read More

  • Argumentative Essay On Walmart

    1125 Words  | 5 Pages

    YISHENG ZHANG MACROECONOMICS - WRITING ESSAY FEBRUARY 27, 2017 Walmart, as one of the world’s largest company it’s corporation contains grocery shopping, pharmacy, electronic sales, an outside garden etc. It is very convenient for people all around the world and low income families who are unable to afford other expensive goods made in the United States. Since Walmart is considered a world wide’s supermarket, it has investments outside of the United States such as in China, United Kingdom, and south America. When the prices are less, people are able to afford these products and throughout the century, it’s easy to tell that Walmart has made a huge impact in the United States economy.

    Read More

  • Mcdonaldization In The Workplace

    961 Words  | 4 Pages

    According to the recent research of Hierarchy Structure group, they have introduced the Walmart Business Hierarchy. Walmart was first introduced to this world in 1969. It is one of the worlds’ famous grocery stores and supermarkets. It is also widely operating in different countries around the world. As Walmart is a huge company, they require a structured and strict hierarchical system in the company.

    Read More

  • Case Study: Wal-Mart In South Korea

    2015 Words  | 9 Pages

    Introduction The mass merchandiser Wal-Mart, founded 1962, is stated as the world largest retailer with over 11,100 stores in ~ 27 countries. The market is over $275 billion and Wal-Mart’s rank among the top ten companies in the S&P 500 index. Wal-Mart’s philosophy is to provide everyday low prices and superior customer service. They invested in its unique cross-docking-inventory-system, which is one of the largest supply chain in the world.

    Read More

  • Walmart Human Resource Management Analysis

    1275 Words  | 6 Pages

    Simply having the right capacity in place to match the development of the company may be the biggest risk Wal-Mart faces. Wal-Mart hires antagonistically from more than 100 universities and targets the colleges with Retail Institutes. People have always been the company’s best asset. Their idea at Wal-Mart is to hire the best, provide the best training and to be the greatest place to work. Strategy 7: How does HR align every functional part with service?

    Read More

  • Five Forces Of Walmart

    989 Words  | 4 Pages

    Walmart has succeeded in achieving the leading position in the retail industry. Walmart now stands as the biggest retailer in the world. However, the external factors constitute pressure on the company that must be address carefully. By analyzing the five forces of external factors we will define the nature and power of our rival power in the market. The five factors are competitors from rival, potential new entrants, substitute products, supplier bargaining power and customer bargaining power all of these competitive forces affecting Walmart position.

    Read More

  • Situation Analysis Of Walmart

    1009 Words  | 5 Pages

    I. Introduction Walmart Stores, Inc. - the American corporation which was established in 1962, is well-know for the globe’s largest multinational retailer (Walmart 2016). Walmart owns a chain of grocery stores, discount department stores and hypermarkets with about 11,500 retail stores over 28 countries. In 1998, Walmart entered Germany with the acquisition of Wertkauf and Interspar chain (Louisa 2006). Despite having the strongest economy in Europe and the third largest retail market in the world, Germany was not an ideal place for Walmart to achieve its ambition (Knorr and Andt 2003). After nearly a decade struggling to grow, Walmart decided to pull out of German market in 2006 with the loss of one billion dollars (Mark 2006).

    Read More

  • Walmart Pros And Cons

    855 Words  | 4 Pages

    Wal-Mart has faced numerous lawsuits for inequitable labor. The huge market enterprise values its employees with little respect. For example, it demands for long hours and overtime shifts to meet holiday sales. This is one of the reasons why the company has earned an outstanding profit over the decade. Yet, with all the affluence the company has, it still does not compensate for workers' healthcare benefits nor their low wages.

    Read More

More about Case Study Walmart's Business Strategy

Open Document