Computech Banks on Excellent Customer Service to Thrive
Although the African technology industry is in its nascent stages, it’s been an integral part of the continent’s socio-economic transformation in the past three decades..
Computech, a leading technology firm with a presence in Kenya, Uganda, Tanzania, Rwanda and Zambia, has been a major player in the technology sector in East Africa. For the last three decades, the firm has consistently provided top notch technology solutions to a growing clientele in the countries it serves.
Computech’s origin can be traced back in 1987 when its founder and CEO Hassan Popat established the company with an aim of bringing state of the art technology and expertise to the East African region.
Mainly
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This paid off. With consistent growth came diversification. From hardware solutions, Computech grew its product and service offering to include software solutions, managed services, enterprise solutions , and many more.
Following its appointment in 1994 as Hewlett Packard’s distributor in East Africa, the company created two main divisions; one dealing with supplies to end users and another supplying re-sellers.
Over the years, the firm has cemented its place at the pinnacle of the robust technology industry in East Africa. Its success in the industry is punctuated by massive technology projects that it has successfully executed across the region, serving some of the largest corporate customers in the telecommunications, banking, and many other customers including government and non governmental organizations.
Going by the number of accolades and awards that the company has amassed over the years, there’s no escaping the fact the company has been a consistent performer in the sector.
It has also made a name as one of the most trusted and reliable service providers in the industry. So, what makes Computech stand
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“Our teams travel long distances to meet the needs of our customers and we take pride in going the extra mile to ensure the customer gets the best service.” Looking at the tremendous growth, it’s easy to see why quality services and great customer experience have been at the heart of this company. These core values are inextricably linked to the company’s culture which becomes apparent when you visit the firm’s Westlands headquarters. The well manicured lawn and green spaces and a creative office setting make for a conducive working environment for the company’s 350 employees.
A well equipped and trained team, says Popat, serves the customers better. He says that Computech has over the years improved the working conditions of its staff to enhance creativity and productivity. ”We invest in people. We train our people, develop their expertise while building our knowledge base,’ says the CEO, adding that the firm is proud to have an exceptional team of professionals. With a loyal and trained team, it’s not a surprise then that the company continues to soar like an eagle. Any company can move from good to great on the strength of its product and service offering, and Computech understands this
Scottie and the sales team at Ivan Smith Furniture want to build good relationships with their customers so that they will come back. Customer relationships are especially important for business such as Ivan Smith Furniture because a lot of their products are likely to not last forever. In the interview Scottie told me, “A pillow gets wore out and everyone needs a new mattress from time to time” (personal communication, February 7, 2023). In any business, a company wants customers to have a good experience when they buy from the company so they will come back. Also, with word of mouth being Ivan Smith Furniture’s most effective way of advertisement, ensuring that the customer had a good experience with the company is essential because Ivan Smith Furniture needs customers to go out and spread the word.
With the proceeding with development of innovation, it 's not amazing how patterns are always showing signs of change too. A major number of organizations attempt to make new patterns or keep up and ride with the present ones as they make new tech new companies that will snare general society and keep them needing for additional. Take Flappy Feathered creature for instance. In spite of the fact that the application was discharged May of 2013, it made colossal waves in 2014 and even turned into the most downloaded free amusement in the Apple Application Store. It even earned $50,000 a day!
Chick-Fil-A Case Study Despite being a fast-food restaurant, Chick-Fil-A is widely known for its exceptional customer service. Part of the reason they have incredible customer service is because they have made it their mission to “get better before getting bigger.” Even though Chick-Fil-A has thousands of less stores than its competitors, it has made business all about the customer and it is paying off in large profits and continual growth. Chick-Fil-A’s customer service plan is two-fold: to go the “second mile” and to give the customers something to do.
It is widely recognized by the customers for introducing a variety of innovative and high-quality products to the market while the competitors could not do the same. “During this period of time, the company grew at a very fast rate and expanded its market to Europe, Asia, and Latin America” (dynacorp case study). However, Dynacorp’s glory did not last long. The company started to face many problems while its competitors began to close the technology gap and gained back the
They became more receptive towards the practices McNerney brought over from General Electric, allowing focus to shift quickly and strongly towards execution. In moulding a familiar culture to incorporate good practices of another rather than destroying that and starting from scratch, McNerney was able to make profits and stock price climb 35% in three years. (Groysberg, McLean & Nohria, 2006) These successes are consistent with the finding that human nature holds “a strong preference for stability and continuity” (Brooks & Bate, 1994). By allowing some of the original practices to continue, employees would be able to
Back in 2006, Daktronics faced a strong three-year growth period since 2003. To-tal sales increased by 74% from $177M to $309M. To maintain this growth, Daktronics set the goal of eliminating manufacturing and capacity constraints. Before 2006, Daktronics followed the main strategy of replication (increasing number of facilities, equipment and people). They decided to expand their first facility in Brookings and add two more (Redwood Falls and Sioux Falls). Increas-ing pressure on cost reduction led the company to think of different methods of growth management.
According to the Information Systems textbook, chapter 2; If a firm is to maintain sustainable competitive advantage, it must control an exploitable resource that have four critical characteristics. These resources must be valuable, rare, imperfectly imitable and nonsubstitutable. Catatech has the resources of the US website which does not requires much changes; this gives Catatech a head start as they could use it for a global initiative. Over the years the company has also shown that they have been successful when achieving their objectives as they made up to about US $2 billion in revenue after a few years of struggle; such resources can quickly turn around Catatech’s e-commerce strategy. Also, Marisa Rivera who is the company’s CIO implemented Catatech’s selection of an ERP to use this technology as a platform for a successful company’s global chain.
Apple states in their Form K-10 Report (2017, p.1) they are “committed to bringing the best user experience to its customers through innovative hardware, software and services.” In an Industry where profit margins are low, technologies are constantly evolving and competition is high it is essential that Apple continues to offer innovative and simple products that increases customer experience (Heracleous, 2013) so to maintain a competitive advantage. A variety of tools have been used to evaluate Apple’s external and internal environment, including the PESTEL (Appendix 1), Porter’s Five Forces Analysis (Appendix 2), SWOT (Appendix 3). It is envisaged that the information derived from these tools and the associated analysis will support Apple’s CEO to make strategic decisions that addresses the challenges ahead in the short term, ensuring Apple can be competitive in the long term (Rothaermal, 2017).
A-Four support activities: 1- firm infrastructure and finance : -Strong brand, product, marketplace solution, delivery and support. (brand value from 35$ in 1973 to 10.7 billion in 2014 ). -Empowerment of top management –geographic structure. -Low debt, short term debt 2.9 billion, and long term debt 1.1 billion. Cash in hand 2.2 billion.
Sam Walton always said the greatest risk to his business was that his customers would stop buying at his stores. That fear translated into customer fanaticism is strengthened by HR to this day. Traditionally, everyone is focused on improving every aspect of customer service, because they know the greatest risk of all may depend on it… their own job.
The enterprise’s competitive advantage is their excellent customer service which requires “highly motivated staff” in order all of tasks required to provide the service with high quality. The enterprise has its own culture which
Opportunities • Highly scalable model that gives the opportunity to grow across different countries. • Large market that is continuously growing. • Potential increase in-market and out-of-market M&A. • Venture capital available.
One of their key strategies in meeting this goal is a focus on customer service in order to create an experience for its consumers. Another one of their strategies is to ignite their emotional attachment with consumers. They also have
This is achievable when a company shares a dynamic perspective. The key factors here are enhancement of dynamic capabilities to accommodate market trends, and extrapolations, where IBM could foresee major changes in the future. To succeed in dynamism, IBM must take the route of democratized innovations instead of the traditional innovation model. Though, it may take a while to curb the commoditization but it definitely will lead to a greater degree of differentiation. Once, the company starts analyzing the trends in customer future needs, the dynamic capabilities will automatically set in place, paving a smooth transition path for new products and innovations to be developed with a first mover
SP18 MGMT3341.02/03 - Human Resource Planning, Staffing, & Selection Team #6 - Heather Fralish, Craig Gil, Emerald Kormah, Jennifer Restivo, Bianca Tolentino Team Exercise: Chapter 2, Case Study (page 44-45) Integrating McDonald’s Business, Human Resource, and Staffing Strategies This week, we were asked to take a closer look into the business of McDonald’s and to discuss the importance of people to the organization. As we all know, all businesses thrive on one main person: their consumers. Without them, no business could be successful! But in order for the consumers to be happy, a business thus begins with another person: their workers.