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Consumerism And Sustainable Development

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Consumers are the key to driving sustainable production and play a central role in sustainable development. Sustainability of consumption is measured in economic, environmental and social terms. Sustainable consumption policies increasingly take into consideration the social and ethical dimensions of products and how they are produced as well as their ecological impacts. Promoting a sustainable consumption and production are one of the important aspects of sustainable development, which depends on achieving long-term economic growth which is consistent with environmental and social needs.
Children are strongly influenced by consumerism. The toy and games industry is one of the strongest consumer industries worldwide. Technological advancements used by the toy industry has greatly affected the way children develop their creative imagination. The presence of electronics in toys is so overwhelming that an analyst claimed that kids wonder what is wrong when a doll does not respond when it is being pressed. Another leading industry affecting the children’s market is the food industry. The increased consumption of fast food by children has been associated with the increase of childhood obesity in consumer societies.
As rightly put by : Sharon Beder, professor, University of Wollongong, Australia
“The future of the earth is at stake if we allow advertisers and marketers turn children into hyper consumers of the future.”
One of the foremost reasons behind this habit among

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