The changing climate as a result of the advent of value-based care continues to place significant demands on hospitals, medical providers, healthcare organizations, and physicians to take a completely new look at the marketing strategy. A coherent strategy and sustained quality are critical in today’s healthcare market to attract new patients, retain existing clients, and maintain positive and productive relationships between the patients and hospital staff. To be viable today, healthcare organizations have to utilize effective strategic planning to develop integrated marketing strategies that makes it efficient and easy for the target population to identify what they need, make informed decisions, and provide insights and new information – not just basic promotion. Also, such efforts have to be constantly evaluated to ensure highest quality that fosters better outcomes and more value for the
Technology and knowledge are usually grouped together. They are the gateway to our future. That future, though could be clouded by an Postman’s assertion was correct because of the many technological advances in today’s society. In Brave New World, doctors can turn back time for patients with cosmetic surgery and lifesaving medical procedures. Today, we have the ability to diagnose diseases within days, if not hours.
Aetna/Humana one of the big mergers in the Health Industry . July of 2015 Aetna and Humana announced a new strategy, a merger aimed at providing something different for the healthcare marketplace. Their Strategic Goal: A combined entity to drive consumer-focused, high value Health Care with the .goal to offer broader choice, increased access to higher quality and more affordable care and a better overall experience in more places across the country .iv To support this goal the new entity has developed a new set of activities to create a new fit. These include: • Bringing together Humana’s growing Medicare Advantage business with Aetna’s diversified portfolio and commercial capabilities to create a company serving the most seniors in the
Introduction Quality improvement in healthcare has become a priority in many countries. Resource limited countries in particular have in the in the recent years focussed their attention on human resources required to deliver healthcare in an effort to achieve targets for the United Nations Millennium Development Goals (MDGs). More emphasis is now being placed on health worker performance and motivation (Chen et al., 2004). Quality of care embraces the utilization of essential resources to provide health, including essential drugs and equipment and health workforce, as well as patient involvement. Access to health to services and quality of healthcare is solely dependent on the health workforce and therefore their performance and productivity in healthcare provision is of utmost importance (Dieleman et al., 2006).
If she needed to go to the hospital for more specialised care, by getting a referral from her GP, her consultation at the hospital is free. Some disadvantages include delays Amber would have to wait. She would have waiting times for both the appointment to see her GP and further waiting time to see the specialist. This could have a negative impact on Ambers’ condition, as the longer she waits, the probability of her medical condition deteriorating increases (Prentice & Pizer, 2007), meaning she may need more specialised treatment. Another disadvantage is that Amber may have repeated examinations (Siu, 2015).
At this point I thought that a doctor would not only work on treating the physical condition of the patient but would have a big role in bringing joy in spite of their hopeless condition. When my relative was diagnosed with alopecia, the doctors were too busy with other patients to treat her. They were so busy that it was hard for us to get an appointment with them. During that time, I wished that there was an assistant to the doctor who could treat my relative and help her get through her toughest moments. That night, I went home and researched about doctors having assistants who can
Understanding the Healthcare system can be very challenging due to the system is constantly changing from new technology manage care, health care reforms, aging populations and other economic factors that have a significant impact in the service provided. Understanding plays an important role in the health care system because the improving quality in the healthcare system requires the implementation of internationally and recognized evidence based guidelines and protocols. EBP is necessary to integrate the best research with clinical expertise and patient value to establish best health outcomes. We believe that openly outlining and understanding some form of theory that explains the reason for why an intervention may work to induce planned
I think the best part of neonatal nursing is you get to be apart so someone new to the world. Neonatal nurses get to help new babies be healthy and help them get ready to go home. You get to give families the best gift anybody could ask for, that they will love for a lifetime. So do you think you have what it takes to become a neonatal nurse, now that we have walked through some of the basics steps and facts? I don’t know who wouldn’t want this job it seems so amazing.
A good night’s sleep is just as important as a healthy diet. When a child sleeps for the recommended time, it lowers the risk of diabetes, becoming overweight, and learning problems. However when a parent is used to an irregular sleep schedule, a child is likely to adapt to it. The article “Irregular sleep habits of parents are associated with increased sleep problems and daytime sleepiness of children.” written by team of authors discusses a study they ran to find the relationship between and parent and child's sleep patterns.stating, “The frequency of daytime dozing is significantly high in children with evening-irregular sleep. Moreover, mothers of children with irregular sleep have significantly more irregular sleep habits than those of children with morning-regular sleep” (Komada, 1).
It is a long past time to have a guaranteed quality healthcare delivery services for all. With an environment that is constantly changing, health and social care is challenged to move in a quick pace setting as the world continuous to grow in a more competitive custom. Therefore, effective leaders