Nine Proposition Of Corporate Strategy And Parenting Theory

Introduction:

Today's business environment is characterized by increasing competition, liberalization and globalization (Alimi & Atanda, 2011). The organization corporate strategy play essential rule in adding value to the activities or destroy the value. Certain contemporary issues like learning organization, innovation, knowledge and quality management are strong forces affecting management practices (Bateman & Snell, 2013).

Question 1: The analysis of nine proposition of Corporate Strategy and Parenting Theory in which corporate parent can add or not destroy value will be discussed.

The corporate parent refers to the levels of management above that of the business units (Johnson, et; al. 2011), and therefore without direct interaction

The primary activities are directly related to the creation the services while the support activities help Al Hashar Pharmacy L.LC in enhancing the efficiency and task to obtain a competitive advantage (Porter, 1985).

primary activities: inbound logistics: Al Hashar Pharmacy L.LC refers to selecting the quality of pharmaceuticals, laboratory diagnostics and allied products from reagents from reputed international manufacturers, the equipment and medicine procured directly from international manufacturers by the Al Hashar Pharmacy buyers. These are transported to the storage sites after receiving in Muscat international airport and Sohar port. The store department enter the product information include item name, quantity, unit price and total price using Oracle system. These are now ready to be sent to the health care institution, clinics and medical laboratory.

Operations: Al Hashar Pharmacy operates in Oman. It has 7 Pharmacies spread at different locations provide customers with quality medicines coupled with community pharmacist support and advice. The company has two warehouses throughout Muscat region and in

The company in the year 2013 also launched facebook page as a platform where customers can ask questions, give suggestions and openly express opinions. The company has implemented some of the suggestions given via this forum regard provided such medical equipments.

Procurement: This involves procuring the diagnostic solutions for clinical laboratories in the field of microbiology, clinical chemistry, and food industry etc. The company agents travel to US, Europe and India for the procurement of high medical equipments and medicines to its customers.

Recommendation: Current strategy gaps and recommendations for future development.

Customer service is very important for both the business and the customers continued relationship. Today, every time a customer encounters an issue regarding a product or service, or any concerns about warranty, sales or repair, online customer service becoming the most effective and efficient way for customer service for many companies because its less costly and better for customer service (Bard,