Purchasing good over the internet, online shopping has obtained a huge popularity over the retail stores because of its convenience and easy to shop. E-business has now developed as conceivably the most illustrative conveyance divert in an extensive variety of industry. In 2013, 41.3 percent of global internet users had purchased products online(Diaz,2015). "In 2017, this figure is expected to grow to 46.4 percent"(Diaz,2015). There is no doubt that online shopping will impact the existing retail stores but still some people believe that it does not take the place of seeing the actual product and trying it as in stores.
Nowadays, e-business popularity is increasing dramatically amongst customers and becoming part of their lifestyle. Using
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E-business is a tool for reducing product costs and time, streaming business processes, and improving relationships with both retailers and customers (Charles, 1998). The administrative cost in traditional stores is higher than online shopping. The reason behind that is the cost of the electricity, rent, salaries of employees, shrinkage loss, all add to the gross and overhead of working together in a shopping center. This makes online shopping better price because products are delivered directly to customers from the manufacture or retailer without middlemen involved. Many people complain about the shipping process and how expensive . Apart from this, online shopping also saves you time and fuel. Shopping in stores will force you to pay for your products and transportation. Whereas online shopping, customer 's order will be shipped to their location, saving time and …show more content…
Online and traditional shopping were once two separate worlds. The rise of internet led to the rise of e-business as more people started to purchase goods from all around the world through the internet. Online shopping sells products through a virtual medium; traditional stores are more about face-to-face communication between the purchaser and retailer. Traditional stores are known as more touchable to the customers because it has a physical location which is a building that everyone can visit and have all the attached sensory idea (Rajamma, et al., 2007). According to Lindstrom (2001) , it is easier to market the product on traditional stores than the internet because purchasers can feel and touch the product, and they can even wear it on the spot. Traditional stores are also known as shopping malls because it has a physical location where consumers can visit. Client 's way of life is influenced by the role of shopping malls (Terblanche, 1999) since it can act as a community centre for public and other recreational activities (Ng, 2003). Shopping malls likewise offers diversion and gives other utilitarian needs to clients, for example, stores, nourishment courts and food court, youngsters ' delight focus, and cinemas
This is a test that Tesco confronted when entering the online business sector in south realized that they require a Korea, however Tesco knew they required a remarkable offering point. The special offering point was the comfort of doing shopping on client's cell telephone whilst going about their everyday lives. However the inconvenience to this was the items were not substantial. Clients would miss out on the experience of touching the item rather they would have a picture to take a gander at. Tesco could beat this issue by extending and offering in store encounters.
The topic discussed in this article focuses on the positive impacts malls have in society. Malls have been around for many years and continue to influence society into buying or shopping for material things in order to satisfy our everyday needs. They are also a way of connecting society by the interaction of shopping in masses brings and creates a fun ambiance for everyone to enjoy. Rhetorical evaluation is analyzing the tone, the aim, and the ultimate purpose of the ideas being brought forth. Evaluation is an important skill to have in today’s society because otherwise we would be led like sheep into accepting eloquent arguments as absolute truths when they could be the opposite.
With the increasingly development of nowadays society and economy, the chain stores are become more and more popular in this world, and people also more and more rely on the chain stores during their daily lives, especially in America. People start to discuss whether the chain store is benefit or harmful. This article, “In Praise of Chain Stores” is an article by Critic Viginia Postrel, is an essay about this discussion. The writer first illustrates the bad influence of the them that the appearance of the chain stores makes the U.S cities to be less local flavors, it caused every place looks the same and it definitely decreases the number of tourists. However, she refutes her own opinion in the past paragraphs: The chain stores could offer variety goods which could not be supply in the local area; Chain Stores helps people to adapt a new environment, because everywhere is same; The economies of many cities are not depend on the traveling, it is not necessary of the change amounts of visitors.
As I walk through the mall, I see a diverse community of people coming together; hence, the mall stays crowded even on weekdays. Age groups from teenagers to elderly people swarm all around the elegant mall, but why? Lenox appeals to each age group with desired stores, for example, a teenager loves to shop at Hollister, Abercrombie or American Eagle while an older shopper may go to Brooks Brothers, Banana Republic, or Anthropologie. In addition, not only does Lenox offer a wide variety of stores, but also Lenox is conveniently located right off the highway, so it is easily accessible. A Marta Station is also positioned right next to the mall within a suitable walk distance to the food court.
These stores eliminated the need for awkward negotiations. Also, most of these stores were “richly decorated” to provide a “pleasurable experience” (Keene, 483). They had marble columns, decorative ceilings, and strategically placed statues. These merchants provided a place that “shoppers,” as they were called, could get anything they needed, and more (Keene, 483). These aesthetic elements opened up a world of retail and marketing.
The passage “Grand Mall Seizure” is the mall’s habits from a shopper’s perspective on the mall. Daniel Alarcon explains what it is like to be in a mall with over 500 stores. Alarcon explains that it is chaos, everyone is scrambling around and it is loud. Alarcon says, “Shopping centers that not only served a community’s physical needs, but its civic, and social needs as well.” (Alarcon, 293)
The large anchor stores are usually strategically located at the end points of the shopping mall. The placement of the stores are easily accessible and offer ample parking. Internally, the floor plan is tactically set up to draw the attention the consumer. The mall entrance for both stores opens up to cosmetics, perfume, shoes and ladies apparel. These areas generally account for more than 40% of the store sales.
The article “The Science of Shopping” written by New Yorker staff writer Malcom Gladwell, is based on retail anthropologist and urban geographer Paco Underhill. Underhill studies the shopping characteristics through frequently watched surveillance tapes to help store managers improve the setup of their goods and services. Through those footages he evaluated his observations and the statistics to help define his theories with the purpose to make sellers conform to the desires of the shoppers. Underhill, an insightful and revolutionary man, provides a view of science to displaying merchandise and creates a positive experience for both the buyer and seller. I agree that Underhill’s scientific theories; the Invariant Right, Decompression
Guterson’s “Enclosed. Encyclopedic. Endured: The Mall of America” conveys the reality of the mall through his language, diction and closed-minded tone shifting to a realistic and assertive attitude reinforcing his point that malls are getting bigger and better, looking to take over society socially and emotionally. Guterson uses language to convey that malls are taking away the social aspect of society.
We all know that shopping at stores requires us to go to mall or department stores in buying supplies and spend our money. Now we live in the age of internet and buying things can now be done by clicking a mouse. Because of the numerous benefits of shopping online more and more people these days prefer online shopping over conventional shopping. But which one gives us the best benefits? Our discussion centered on three differences between shopping at stores and shopping online.
Causes According to Amin & Noor (2013), the E-consumers generally refer to the purchaser of goods and services over electronic systems such as Internet and other computer networks. This new group of consumers is increasing in number over the years as on-line shopping become a trend and manifestation of modern life style. Based from the Paynter & Lim (2001), E-commerce would provide consumers with benefits such as interactive communications, fast delivery, and more customization that would only be available for consumers through online shopping. Product information in the Internet is more compact and it ranges from various sites.
Since the beginning of the 1990’s, e-commerce has radically changed consumer behaviour by introducing new retail channels (Ngai and Gunasekaran, 2007). Serious attempts to trade online started to emerge in the mid-1990s wheninnovative, technically savvy companies responded to the opportunities and challenges posed by the internet, to develop sophisticated web sites to serve customers, in their homes (Rayport and Sviokla, 1994). The present retail environment is characterised by new, store and non- store, retailing formats, a wide range of new products, use of new information and communication technologies and consequently, the changing customer needs. Moreover, the dynamic lifestyle conditions of consumers has resulted a change in their personal environment that contributes to a profound change in customer behaviour (Schröder and Zaharia, 2008). Retailing in the 21st century means doing business with customers on their terms (Mathwicket al., 2002).
The most valuable reason for the popularity of online shopping among the people is its high convenience. First of all, online shopping allows the customers to buy products at any time that is convenient for them. While traditional brick-and-mortar selling businesses tend to work during specific time periods, online shopping is accessible at any time. An immense benefit of online shopping is that it is available 24/7. As a result, the customers do not need to think that they will not manage to buy something since the shop is already closed.
More and more people these days prefer online shopping than shopping in malls because of so many advantages and benefits. People from all over the world have accepted online shopping sites because of the convenience provided like from shopping in their pyjamas to convenience for elderly and disabled. Not only this, online shopping sites also provides a wider choice of products, avoiding upselling or impulse buying, better prices, good for the environment, and
In his book, “Amusing Ourselves to Death”, Neil Postman analyzes the change of mediums from a Typographic Age to a Telegraphic Age; but because technology has advanced since the 1980s, it does not address every new medium and its effects. One recent medium that dominates the internet is online shopping. With seventy nine percent of Americans making online purchases (Weller), it is quickly becoming a new tool for everyday life. This medium attracts every aspect of buying, from office supplies to dog treats. The demand for online shopping stores is increasing rapidly year by year.