Costco And Target Business Analysis

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I visited Costco and Target, and the fie criteria I chose to asses the stores were cleanliness, store decor, location of returns desk, selection of goods, and size of goods sold. At Costco the floors were clean and shiny, yet they displayed only shined concrete. At target, the floors had a white tile on the main walkways and carpet where people normally stop to look at clothes. In regards to store décor, target had lots of decorations and pictures on the wall to create an inviting environment. On the other hand, Costco had industrial, warehouse like shelving with products on the bottom. Products that were not on the floor were stored in plain view on upper shelves. This fits into Costco’s retail strategy by showing customers that they are focusing

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