Costco Case Analysis

211 Words1 Page
I have been spending $200,000 on this course for which I do not have a clear goal. Meanwhile, my mental account for the utilitarian products has been working very strictly under the economic estimation. For example, when my wife and I considered whether we make water from the purifier or buy it, I priced a lot of options: 1) Costco has the cheapest price (7 cents/40ct bottle) 2) The cost of boiling water and filters of purifier My conclusion was that we purchase the 48 bottle pack from Costco, and it took a very long time for the calculation and discussion. However, it may allow us to save less than $100 for 2 years. Economically, it does not make sense that I care so much about $100 for water which is the most important thing for humans,
Open Document