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Princess Cruise Industry Analysis

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The global market for tour operations 1. Identify the characteristic of the global tour operation market Princess cruise has largest ship line of traveling major tourism around Asia Pacific, North America, South America, Australia, South Africa and Europe as well. Princess has more than 150 different destinations have given travelers to get a chance literally cover the globe, with sailings to six continents that call at more than 300 ports around the world within 17 main ship lines. Moreover, Princess Cruise company become third largest cruise line in the world. And there are offer about 1.3 million passengers each year. One ship line carry for entertainment, fun, dining room and luxury rooms on board that make an environment become likes home during traveling period. …show more content…

This is not surprising since the direct impacts account for nearly 60 percent of the total employment impacts and that virtually all of the cruise tourism expenditures are made with businesses in these sectors. Because of the relatively higher wages in the transport sector compared to the other sectors of the economy, the transport sector accounts for 41 percent of the wage impacts but only 27 percent of the employment impacts. The remainder of the total employment and wage impacts was generated by the indirect spending in the other sectors of the economy. 2.2 Market needs in growth markets GROWTH MARKETS - Diversification and global expansion of cruise operations. While the Caribbean princess cruises Alaska and Europe are remaining the dominant

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