Egypt Cultural Research

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We live in a global market place and as the world continues to shrink, marketing opportunities expand. Drastic advances in communication and transportation continue to bring markets closer, so with facilities I easier for our company to become international recognized. However; international marketing implies a lot of studies and analyzing the different aspects of the cultural behavior of the country where we want to do business. In the present report you will find a cultural research made for Egypt, in order to expand our business there and export bottled water. In Egypt always there have been problems regarding to water, since they are a country mostly covered by desserts. Recently The Ministry of Health’s Supreme Committee for Water…show more content…
At this point, Egyptians had spent 350 years as a province of The Ottoman Empire, when Napoleon comes in with a modern army, modern laws, and a printing press; you can see the shock to Egyptian society—and indeed, the whole of the Ottoman Empire (Tv tropes History of modern Egypt). In 1805, an Albanian officer in the Ottoman Army named Muhammad Ali became governor. Based on what the French had done, Muhammad Ali began modernizing Egypt, creating a European-style bureaucracy, establishing a military on Western lines, building a navy, constructing arsenals for the manufacture of modern weapons, building schools, and adopting a new cash crop for Egyptian farmers to raise and sell to Europe, and particularly Britain, whose cotton-hungry textile mills were leading the Industrial Revolution. From this point on, Egypt was more or less independent of the Sultan (Tv tropes History of modern Egypt). However, Muhammad Ali was also something of a traditionalist, regarding Egypt as his own personal domain and was more or less a traditional Middle Eastern despot. This included a desire for conquest, and he eventually led a campaign against the Sultan (Tv tropes History of modern…show more content…
Unfortunately for Egypt, the rulers after Muhammad Ali had neither his modernizing spirit nor his military prowess nor his political skills, and quickly fell prey to the schemes of the Europeans, of which the most significant was the Suez Canal (Tv tropes History of modern Egypt). After completion of the Suez Canal in 1869, the French and British took increasing interest in Egypt. British troops occupied Egypt in 1882, and British resident agents became its actual administrators, though it remained under nominal Turkish sovereignty. In 1914, this fiction was ended, and Egypt became a protectorate of Britain (Tv tropes History of modern Egypt). Egyptian nationalism, led by Zaghlul Pasha and the Wafd Party, forced Britain to give up. Egypt became an independent sovereign state on Feb. 28, 1922, with Fu 'ad I as its king. In 1936, by an Anglo-Egyptian treaty of alliance, all British troops and officials were to be withdrawn, except from the Suez Canal Zone. When World War II started, Egypt remained neutral (Tv tropes History of modern

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