Cultural Influences On Fashion
“Study on cultural influences on consumer behavior for silhouette changes of female clothing in Sri Lankan post-independence era”
M .T . GALLAGE
112216T
LEVEL IV
DISSERTATION
FASHION AND LIFESTYLE DESIGN
DEPARTMENT OF INTEGRATED DESIGN
FACULTY OF ARCHITECTURE
UNIVERSITY OF MORATUWA
CHAPTER 1 – DISSERTATION TOPIC PROPOSAL
1.1. Research topic
1.2. Introduction
1.3. Research problem
1.4. Relevance and justification
1.5. Context and background
1.6. Research questions
1.7. Objectives
1.8. Hypothesis
1.9. Methods and methodology
1.10. Limitations
1.11. References
CHAPTER 2 – INTRODUCTION TO CULTURAL INFLUENCES IN CONSUMER BEHAVIOR IN CLOTHING
2.1. Introduction 2.1.1. Understanding culture
2.1.1.1 Cultural categories
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This first batch of garments left Sri Lankan shores under the Sri Lanka-USSR Bilateral Trade Agreement. But in 1968 when Hentley’s applied for permission to set up the first 100% export oriented garment factory to export to the US, the government refused. Hentley’s kept at it and got their permit a few months later and by 1978 when the economy was opened up, had already exported Sri Lankan garments to the US, UK, Canada, Hungary, Sweden and …show more content…
Towards the end of the 20th century there were signs of emerging fashion industry in Sri Lanka. New light of fashion has thrown over the Sri Lankan clothing context. In order to place Sri Lankan identity in the global fashion industry through the rapidly developing Sri Lankan Apparel industry there was a need for Fashion Designing with Sri Lankan icon. By this time the facilities for the tertiary level fashion design education at the university level had begun. Going parallel with this trend Fashion shows organized by companies and organizations or individuals were introduced the faraway places of the
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