Essay Describe Two Major Ways In Which A Company Can Grow

Growing A Company

Describe two major ways in which a company can grow. Give examples to illustrate the two ways of growing.

Introduction

When companies are experiencing success, they want to grow so they can continue succeeding. The larger they get, the more profit they will be able to achieve. Sometimes, this is hard to do for just the company alone, and they may need some help. There are two main ways to do this: through inorganic growth, and organic growth.

Inorganic Growth is a term that is used to describe when more than one company combines (Davis, n.d.). This could mean that two companies are teaming up and deciding to merge, or it could mean that one company is buying out the other and taking over that company as part of their own.

Mergers and takeovers are

If they would have gone in blindly, then they would have had to take a lot of time building relationships with customers and acquiring a good reputation. What aspects of European Union markets have particularly encouraged horizontal growth of the Davis Service Group? What aspects of European Union markets have particularly encouraged organic as opposed to inorganic growth?

If a company expands to the European Union, then they automatically have over 500 million potential customers (Davis, n.d.). Because all 27 countries are joined together, it is completely easy to exchange goods and services. So anyone from any of those 27 countries is able to purchase something from your business if your business has a place in the European

Union.

Organic growth is encouraged in the European Union because there is so much opportunity to grow once you enter that market. Most companies will not need help from another company because they will already have so many more new potential customers.

If the company were to expand into new areas of the globe, where would you recommend and why? What factors might encourage or discourage this