- Health concerns: public awareness about the negative impact of fast food on health, in addition to the government policies regarding major health problems such as obesity and cardiovascular issues. - Most Indians are vegetarians, hence, do not consume beef and pork as a result of their religious beliefs. Opportunities - Indian culture: the life style of Indians is expected to change especially the youth who like to eat outside the house and meet their friends in cafes. In addition, more and more people are becoming employed. The employees are having hectic life styles with less time available for cooking.
Prahalad views modern India has many languages, religions and traditions with diverse cultures. Children begin by coping and learning to accept and assimilate in this diversity. Prahalad says , that Indians, like everyone else in the world, should be treated as unique, as individuals, expressing themselves seeking innovation Nancy Lockwood of Society for Human Resource Management, world 's largest human resources association with members in 140 countries, writes that in the past two decades traditional Indian culture has undergone great social change by giving education opportunities to girls, accepting women working in office, expecting a career, and women attaining managerial roles in corporate India. though slow, out of India 's 397 million workers, 124 million are now women a great cultural change Amartya Sen, the India born Nobel Laureate in Economics, modern India culture is complexed with historical traditions, colonialism influenced over centuries and current Western culture - both collaterally and dialectically. Sen observes that external images of India in the West often tend to emphasise the difference - real or imagined - between India and the West.
In some parts of India meals are eaten with rice (chawal), in others, flat breads (roti) are preferred. The food there is infused with spices such as cumin, turmeric, black pepper, cardamom, cloves and coriander etc. Most Hindus avoid eating beef since its a sacred animal. Economy The Indian economy is one of the fastest growing in the world; however due its enormous population, in terms of income and gross national product (GNP) per capita—one of the poorest. Indian labour force is estimated at 509.3 million, of this only 60% are employed in agriculture or related industries.
With the three hundred million pizzas produced each year how can business be bad? According to Bridget Christenson from General Mills, the owner of Totinos pizza, "Last year, the Totinos pizza brand posted sales of 960 million dollars and is considered the frozen pizza company of the U.S." (Christenson). The factory pizza production is healthy for business. In 1951 there is no way that Rose would be able to crank out three hundred million pizza per year. The technological advancements to the pizza making process are highly beneficial.
Today, there are more than 13 800 Domino’s Pizza restaurants internationally. There are 5 000 Domino’s Pizza restaurants outside of the USA. Domino’s Pizza specialises in pizza. They have also introduced side dishes and desserts to their menu over the years with increasing popularity. Background of Pizza Hut Pizza Hut was founded by two brothers, Frank and Dan Carney from Kansas, USA in 1958.
Brands since 1997 to present. Pizza Hut currently holds maximum number of outlets and largest market share. The company administers over 13,000 pizza restaurants and delivery footprints in approximately 90 countries across the globe. Pizza Hut is the first ever company to introduce the American Pizzas worldwide to the mass-market through its casual dining concept. It was also a Pioneer in establishing its online ordering channel as well.
The association aimed to acquire 40 percent of the company’s franchise operations, 120 stores and adding them to the 6 outlets entirely owned by Pizza Hut. However, the acquisitions brought turmoil to the chain. Various accounting systems used by previous franchise owners had to combine into an operating system, a process that took 8 months to accomplish. Meanwhile, sales flattened and profits tumbled. (Pizza Hut Malaysia
As Pizza Hut concentrate on their pricing strategy, they also make the product mix based on the portion size of the pizza. The different type of the pizza have different price as it be categorized to 6-inches for regular size, 9-inches for medium size and 12-inches for large size of
The Company has a unique business and operation model and is a pioneer in the fast food industry. Since1960, Domino’s Pizza has successfully expanded from three outlets in the US to9, 350 stores operating in seventy countries. Dominos operation in Pakistan and overseas uses the franchise model. The parent company, Domino’s Pizza LLC is head quartered in Michigan, USA. It maintains overall control on the sourcing and supplying of raw materials to the master franchises and enforces quality of the service and products sold.
Review Of Literature: Gupta (2007) is of the view that with the changing socio-economic scenario of India, the dynamic of retail have also undergone a sea change. Product, place, price, promotion, people and process play important role in retailing. On the other hand, physical evidence is one aspect that does not need any emphasis at all due to changing consumers’ mindset. As per the study, there are number of elements that characterize the retail industry in India and these are as follows: (i) It is a people-centric industry. (ii) A highly service-oriented sector.