Disadvantages Of Digital Marketing

777 Words4 Pages
Defining Digital Marketing: The world of digital marketing continues to evolve and as long as technology continues to advance, digital marketing will as well. Examples of digital marketing include things like websites, social media mentions, YouTube videos, and banner ads. Specifically, digital marketing is similar to traditional advertising, but using digital devices. However, digital marketing is considered a form of inbound marketing and its goal is for people to find you. Businesses put content (or ads) out for individuals to find. People may conduct an organic online search, a paid search; find your business on a social network or by reading content that has been published online such as a blog or an article. The more they see you or your content, the more familiar they will become with your brand and they will eventually develop a trust and a rapport with you through this online presence. Advantages and Disadvantages of Traditional Marketing Even new marketing strategies are effective and can really increase company client is base, but removing traditional marketing completely with the current marketing techniques can turn out to be unsafe. Traditional methods of marketing have high success rate and are proven to be reliable. Also customers find it comfortable with face to face meeting than websites or social media when searching for a product or service. It can be in conventions or trade shows to have an opportunity to interact to them personally and
Open Document