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Disadvantages Of Ethical Marketing

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Business ethics is one of the most complicated and contentious subjects in human history. A survey by the Ethics Resource Center found that 43% of respondents believed their supervisors lacked ethical integrity. The relationship between doing the right thing and making money has been studied by both academics and business leaders for years with little concesus reached. One overriding question surrounds many business practices: what is the ethical way to sell things?
That question has never had a satisfactory answer, but in recent years it has become a hot button issueAt the same time, the world was suffering through a crippling economic downturn made worse by unscrupulous business practices. . According to the Bureau of Economic Analysis, corporate profits soared to all time highs in 2011. The vast disparity between corporations and their customers has made ethical business practices an extremely relevant issue.
It seeks to promote honesty, fairness, and responsibility in all advertising . Ethics is a notoriously difficult subject because everyone has subjective judgments about what is “right” and what is “wrong . Ethical marketing is less of a marketing strategy and more of a philosophy that informs all marketing efforts . For this reason, ethical marketing is not a hard and fast list of rules, but a general set of guidelines to assist companies as they evaluate new marketing strategies.
There are distinct advantages and disadvantages to ethical marketing. And since

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