Introduction Franchising is an agreement between two parties, the franchisor and the franchisee. In the report below, we take a look at franchising in both Malaysia and United States. Below are the similar characteristics which are comparable in the two examples used. Firstly, franchising allows: • A franchisee to market a service or product using the trademark of the franchisor’s business • A franchisee to use the franchisor’s operating methods to market a service or product. • A franchisor to collect fees from the franchisee for these rights. • A franchisee to seek rights and support from the franchisor obliged to provide. There are many various types of franchises, such as product distribution and business franchises. Product distribution …show more content…
The franchise fee paid by the franchisee will cover expenses such as rent and fixtures. The source of cash eliminates or reduces financial leveraging. Franchising avoids employee related issues, where in a company-operated store, a company payroll is used. In a franchised unit, they will be employed by the franchisee. It relieves the franchisor’s from having to worry about problems such as compensation and insurance for workers. Franchising also accelerates expansion. Franchisors are free to expand geographically at a rate where issues of employees, money and managers is not a problem. With modern technology, international expansion becomes more feasible. The disadvantages of franchising are that profits have to be shared. A store needs sufficient volume for profits to be earned over a period of time. There would also be a loss of control. The franchisor will no longer have absolute control of how stores are operated. Instead, the franchisors will have to manage with a franchisee who agrees to operate the store, following training and given instructions of franchisor. Franchisors are also regulated by both federal and state laws of the …show more content…
Before the enactment of the Franchise Act 1998, franchising in Malaysia was governed by contractual principles and without guidelines, it allowed parties to freely negotiate terms of franchising contract. With the Franchise Act, the franchising industry is regulated and there is a systematic scheme for franchisee, franchisor, and franchise brokers implemented. The Franchise Act brings about greater protection for local businesses, especially small and medium sized
However, the different with other hospitality industry, in order to increase the transaction in coffee shops, interactions with
Summary: In 2004, Dan Hannah, VP for business development of Ruth's Chris Steak House, was placed accountable for detailing a business system to guarantee the proceeded with growth of the company, and as a franchise. Hannah trusted an extraordinary approach to expand the company would be to set up restaurants abroad. The issue was that numerous potential investors couldn't qualify to get tied up with the franchise with the strict company policies, so Hannah needed to conceptualize different thoughts for expansion. In the wake of considering numerous models for growth, Hannah chose to run with a market development way to deal with international expansion.
This shows that the deregulation of industries allowed big businesses to merge together to dominate the industry, forcing smaller businesses to close or go
The risks of failure can come from many different reasons, such as “changing demographics, accommodating the unrealized demand for new services and products, market consolidation to gain market share in selected regions, and realignment of the product portfolio that requires selected unit closures” (Parsa, Self, Njite, & King, 2005). The ever-shifting trends can also be a risk to a restaurant if the trends move away from the concept of the restaurant. Market saturation of restaurants can also be detrimental to a business, if there are too many business’s in the area serving the same style menu as you, then you could lose out on a lot of potential customers in the slew of competition (Scott, ). Poor management is another reason a new restaurant can fail. This includes poor planning of labor and ordering of inventory.
The first time I have heard of the Chick-fil-A Franchise Opportunity was in the discussion about good opportunities of starting business in the Facebook community. My interest in different business opportunities to bring a change to my life prompted me to check what Chick-fil-A Franchise could offer to a motivated individual committed to developing one’s own business and making it successful entrepreneurships experience. I have studied a list of the top-ranking global franchises, their profiles and the industries they operate in. The American Franchisee Association was also a helpful resource for learning more about franchise opportunities. Out of the one hundred companies and corporations listed, eight represent franchises that are
To have a positive influence on all who come in contact with Chick-fil-A (Jurevicius).” Startup Summary The Franchise Agreement requires Operators to devote full time and personal best efforts to operate their franchised Chick-fil-A Restaurant business to attempt to achieve the highest sales and profits possible and diligently develop and promote the reputation of the franchised Chick-fil-A Restaurant business, Chick-fil-A, and CFA Properties’ marks. Chick-fil-A requires Operators to
CURRENT COMPETITIVE SITUATION The Maple Leaf Sports and Entertainment’s mission statement is to “Excite every fan: objectives provide world class service to its fans” (_____). The Maple Leaf Sports and Entertainment company competes in a very competitive market thus a strong business strategy must be implemented. MLSE takes care of its fans by providing fans with numerous opportunities to be a part of the experience and never fails to respond to challenges in a timely fashion. MLSE has kept up with the changing times and demands and created a very competitive advantage by diversifying its offerings for sports and entertainment, expanding its broadcast services, providing alternative markets and bringing forth merchandising opportunities.
Considering using more technology inside Trader Joe’s would also speed up business inside Trader Joe’s. 5 – Conclusion This paper has revealed the most powerful and weak spots of Trader Joe’s. Supermarket industry is currently alive and competition between firms are very contentious.
5. Growing population and growing number of people with internet connectivity. 6. Growth of specialty chains due to inflow of immigrants. 7.
1. Supporting point 1: Nowadays we can see these fast food restaurants in almost every shopping mall and there is at least one of these franchised restaurants in each area of the city and still increasing in number because of the high demand. a. Sub-supporting point 1: Although there are lots of choices of food inside a mall, but people often choose fast food as it is affordable and yet it is tasty and filling at the same time. b. Sub-supporting point 2: For example, in the Kuala Lumpur International Airport, there are a lot options of food to choose but the two franchised McDonalds are still always
Business model of CFA. CFA’s business model varied significantly from that of most other fast-food chains. First, advertising budgets and debt loads were lower than average, and operating hours were reduced. Second, franchisee recruitment, financial commitment, and management expectations also deviated from industry norms. Third, the pace of expansion was significantly slower than the average fast food segment, due to ownership 's aversion to debt.
This industry will be faced challenged when the location is not easy to be reached and the population of the areas are not much as expected. For example, the Aeon supermarket at Mid Valley Megamall Kuala Lumpur, the sales of this location is guaranteed as the population daily at Mid Valley Megamall in 120,000 peoples approximately (malaysiandigest, 2014). Other than that, most of the supermarket are operates or leasing in a popular shopping malls. This is because peoples nowadays are not going to supermarket on usual day or without purposes. For instance, Giant hypermarket at Plaza Sungei Wang is a good example.
There is a change in the pattern of retail stores and requires better technology to maintain them, therefore; it is essential for the company to address them. There is expected growth in the industry. Mainly there is a higher potential for growth in the emerging market, and Dunkin Donut has greater potential in European where the demand for these products are significantly higher. Economy and income of people are major contributors to this industry, and it has influence over the demand for their products in the
They are intensive, exclusive and selective distribution. Intensive distribution aims to provide saturation coverage of the market using all available outlets. Selective distribution involves a producer using a limited number of outlets in a geographical area. Exclusive distribution is an extreme form of selective distribution in which only one wholesaler, distributor is used in a specific geographical area.
IMPACTS OF ECONOMIC FACTORS ON STARBUCKS The ongoing global economic recession is the prime external economic driver for Starbucks. As I already mentioned, this factor dented the profitability of Starbucks. This has convinced buyers to shift to cheaper alternatives. As they did not quit buying coffee, Starbucks should seek an opportunity here. The company has to deal with rising labor and operational costs.