Purposes: Recently, internet recruitment becomes a trend in today’s modern society. Recruitment can be defined as a process of attract people apply for job vacancies. For internet recruitment, the definition is a way of recruit new workers through website or other internet application to fill in the job vacancies. Internet recruitment becomes popular due to several reasons. According to Megan Hauer(2004), there are 6 reasons why companies often use website recruitment.
With the company’s culture in mind and want for success, they will select the best candidates to fill these positions. Companies that promote within instead of through external sources also builds long-term growth and satisfaction. It also reduces recruiting and training costs. An organization could use bulletin boards in break rooms, intranet sites, and by electronically notifying them (Snell, Morris, & Bohlander, 17). Maersk decided that they would recruit from the inside, this does save money and time.
Lastly, the author enumerated the advantages and benefits of using social media as a marketing tool. The advantages of using social media includes inexpensive marketing, brand-effectiveness, easy customer acquisition, direct customer interaction, and increase of sales and leads. Inexpensive marketing through social media allows the company to save money, time, and effort. It also gives businesses more exposure. Branding can
It focuses on retaining and enhancing existing customers and improving relationships with them rather than on acquiring new ones (Vavra, 1995). It involves keeping easy communications with customers regarding their queries and complaints and resolving potential disputes to customers’ satisfaction (Garfield, 1990). Good customer relationship encourages customer to buy the product or service and to recommend it to others, which adds to an increase in company income, company growth or revenue and reputation. This customer recommendation by word of mouth or good and positive feedback on web 2.0 social networks is free advertisement for company. According to Gitomer (1998) companies try to get customer’s loyalty as keeping existing customers is cheaper than finding new ones, and having a base of loyal customers for one product or service improves sales for the company's other offerings.
Avoid these easy mistakes when buying promotional products Do you know that promotional products can be a highly effective addition to your existing marketing strategy? And do you know that when used correctly, promotional products can increase awareness for your brand, create new business for you, open up a whole new world of business ventures for you? The benefits of using promotional products are many. First is the fact that it is relatively inexpensive to use, and won’t take as large a portion of your marketing costs as advertising might. It is also a great alternative to business cards, doing the same job as business cards but also providing your customers some additional functionality and information.
There is a concession to this argument that a more customer centric employee will be able to better serve the customer in a shorter time frame and actually offset the cost of the training by being able to serve more customers in a shorter time period. If this is the case for EMC, then the customer centric business model will generate a good ROI over the long run despite their complex product offering. 3. How is the way customers buy in the age of social media changing? Do you think that “high tech” can replace “high touch”?
Like Oppo, Vivo, and Xiaomi, Lenovo can use the Zuk brand to target the low-end users and generate a significant jump on the sales units. With the cross-product synergies, the cost can reduce by relying on the same R&D team for PC and smartphone market as well as integrating the deals of the vendors of raw materials. In addition, with Lenovo’s worldwide expanding, the advantage of the economy of scale helped to lower the manufacturing cost and time and enable more manufacturing efficiency. These brought strong competitive advantages in the low-end market by pricing the low price among the market, so Lenovo can provide the relatively cheap and fair quality products to win larger market shares in a short
A sense of trust is needed. 2. Price Because the internet has removed many costs such as staff salaries/wages and rent, pricing has become very competitive. Websites such as Trivago and hotel.com have been created to compare costs in a specific market or industries, these websites in particular target the accommodation market. Payment is also made easier with many websites allowing you to save your information online.
The main idea is to balance and gain a quality service with an affordable price to support a steady profit making margin for both sides. Search engine optimization is needed in an online business to be basically known in the market and can be found. It is the integration of keywords and phrases all over the web content to bring in most hits from search engine results. Without SEO firms have to pay search engines to prioritize their web sites. Allowing advertising or web commercials is a great way to make side profits.
Some people think that buying goods in a store more better than online shopping, because online shopping has many problems. On the contrary, quite a few people think that online shopping is the trend of the times, it greatly facilitates people life. As far as I am concerned, I am more inclined to agree with the latter view. Online shopping brings more convenience and benefits to consumers, gives the seller more space and opportunities for development, has a good impact on public and government.