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Essay On Hotel Innovation

930 Words4 Pages

Innovations are commonly defined as the introduction of new products or new methods of undertaking the routine functions within an organization. They provide a way through which organizations are able to maintain efficiency and competitiveness within an industry. Within the hospitality industry, the level of innovation remains a key aspect that can ensure sustainability of the business ventures that an establishment engages in. innovation therefore becomes immensely important within the industry as a way of enhancing competitiveness of hotels. This report explores the innovation practices within the Hong Kong Disneyland hotel to determine the level of innovation as well as identify the potential innovations that can further improve the hotel operations.
The hotel has undertaken various innovations that have played a key role in making to hotel to be categorized as a five star establishment. These innovations are within the products and services offered by the hotels, the processes utilized within the operations and the technical aspects within the establishment. In seeking to ensure competitiveness of the hotel into the …show more content…

The level of innovation within the establishment can be assessed through the uniqueness of the products that are provided by the hotel. This remains one of the fundamental reasons why the hotel has been categorized as a five-star hotel. Many of the evaluations notable within the establishment come for the development of new products and the application of novel approaches to undertaking common practices within the hotel industry (Trott 2008). There are an array of innovations that can be described to have been introduced within the hotel and that have provided a major competitive advantage for the establishment. The major innovations within the hotel have been within the products and services, processes and the technical aspects of the

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