Domino's Pizza History Summary

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Industry: restaurants McDonald’s Corporation Symbol: MCD History: The McDonald’s corporation was created May 15,1940 in San Bernardino, California. The restaurant opened by brothers Richard & Maurice McDonald named “Dick and Mac McDonald” until 1960 Ray Kroc renamed to “McDonald’s”. In 1948, McDonald’s introduce “Speedee Service System” to the public in order to build the principle of fast-food restaurant. Actually the idea was created by White Castle, but at that time White Castle was an unlisted company did not have the ability to compete with McDonald’s, therefore MacDonald’s “update” their idea and “Drive-in Restaurant Services” was created by McDonald’s as well in 1961. At the same time, the original mascot of McDonald’s was “Speedee”,…show more content…
Symbol: DPZ History Domino’s pizza is one of the most widely recognized brands in the word, starting in 1973, Domino’s pizza had a guarantee that customers would receive their pizza within 30 minus or they would receive pizza for free, so company has been delivering fast, quality and tasteful food over almost half century already. The story began in 1960; two brothers Thomas and James Monaghan borrowed 900 dollars to purchase a small pizza store next to college campuses and military. Shortly, Thomas purchased his brother’s share and became “Domino’s Pizza” in 1965. The brand grew so quickly in the city and residential communities, so they opened their first franchised store in 1976 and became bigger and bigger. Today, Domino’s pizza has a revolutionized innovation. The majority of their menu has changed and all the Domino’s Pizza stores are changed to “Pizza Theater” design, they are inviting and allow customers to see their orders being made fresh in front of them. Management (Bloomberg L.P., 2015) Mr. J. Patrick Doyle joined Domino’s pizza in 1997, and has been the Chief Executive Officer and President at Domino’s Pizza Inc. since 2010. Before that Mr. Doyle served as President, Domino’s USA and Executive Vice President of International at Domino’s Pizza from 2007 to 2010 and 1999 to

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