The Importance of E-Commerce The term E-commerce was first known in 1991, when the Internet was opened to commercial use. However, thirty years ago, some forms of business transactions were already conducted electronically, such as phone call or fax, which existed long before the Internet became popular and useful. But electronic business activities at that time are hardly use by a small business, they are mainly conducted in large companies. Although businesses were constructed electrically, people at that time still faced a lot of difficulties, such as transferring money from one country to another, or by shipping documents in different languages to different land. Therefore, after the invention of E-business, it makes business transaction become much more convenient than the past and can benefit every types of users. The terms E-commerce and E-business are used interchangeably. To demonstrate, E-commerce is a conduction of business transaction over the Internet. Likewise, E-business is the broader scope of maintaining stakeholder relationships by using the Internet, such as giving feedback and sending documents. The first benefit of E-business is lessen time and space. In the past, a business needed a fixed location to sell its product to customers. For example, the bookstore need to have its own shop …show more content…
All online transaction makes our life become more convenient than the past. E-commerce help reduce time and space, eliminate intermediation, and create new ways of making business. It allows the flow of money and product, which generates a rapid growth in overall economics. As a consequence, one single business cannot only rely on their own without following the technology and market trends, orelse a business cannot be able to compete other businesses and survive in a modern world of
As sales are such a huge part of a business, marketing are in-charge of getting the custom by satisfying customer needs. Having your business online can drastically help the business by reaching out to many more people. Having a business online can greatly improve sales as more and more people order online and don’t want to make a trip out to the store. It also helps the company become more recognised at it can be seen by everyone on the internet. This will help the company progress and grow
For example, business like Asda use e-commerce which allows customers to shop online. The advantage of using e-commerce is that you are allowed to create your own website and sell products online. Upgrading IT development It is important that you are aware of your customers because you should always keep your customers happy.
Introduction Over the past few years, the world has seen a revolutionary metamorphosis in technology. Since the invention of the private computer and integration of the Internet and email, thousands of businesses worldwide boomed in productivity and profits. Technology has been advancing at an ever-growing rate, becoming increasingly important in both enterprises and day-to-day lives. More options become readily available; from the rapid development of new software, hardware, and everything in between, to the immersion of e-commerce, completely remodeling the preceding business structure. Thus, business must learn to adapt to the changes and keep up with this contemporary revolution, shaping their strategy and vision to accommodate to modern day
Internet is used everywhere in today’s world. In US many people are making purchases online and beginning to take advantages of the online shopping at their fingertips and convenience. Online shopping has changed the way we shop in today’s world. Gone are those days when people had to wait in queue on special occasions. Today consumers can buy almost anything at any given point of time.
The most important features linked to a ecommerce solution, is the websites appearance and security setting since many customers are looking to search for consumer products and many will pay for the products and services directly online. This means entering credit card information and bank details which require the ecommerce solution to protect intensely. Ecommerce websites are also under constant
Introduction The power and utility of the internet is common knowledge to literate people. It has fundamentally shifted the economic land scape to such an extent that its era is dubbed the new economy (Turban et e, 2011l). At the heart of this new economy is e-commerce. E-commerce is simply doing business online. Amongst the companies at the pinnacle of the new economy and more specifically e-commerce is Amazon.
:equivalent of Wal-Mart because of its reach and global footprint as well as its aggressive pricing strategies (Linden, Smith, & York, 2003). Amazon can leverage from a lot of opportunities developing economies and can guarantee the supply of of warehouse globally in order to ensure effective delivery of goods to its customers. Using the environmental scanning framework, below is the SWOT analysis of the company. Strengths in the SWOT analysis of Amazon Being the world’s leading online retailer, Amazon derives its strengths primarily from a three-pronged strategic thrust on cost leadership, differentiation, and focus (Linden, Smith, & York, 2003).
Purchasing power : There is a positive correlation between person’s income and his purchasing power thus more income means more purchasing power which results in frequent buying. List advantages of operating online: Advantage How will you leverage the advantage? Easy access to the market there are many websites available for sellers which helps them to sell their product online within a short period of time such as eBay, Amazon and so on. Potential for quick growth it is easy to obtain a high rate of returns in short time with the help of e-sales with the use of good digital market strategy.
It has a big impact on the sales and growth of e-commerce. Since the need of the customer for the information and specification of the product that they need can easily be access thru internet, shoppers will have different choices what product to buy. Because of this e-resources, they will also have the choice what online shop will they trust. In addition, an owner of online shop should also consider the design of the website to persuade their customer.
E-business is the terms that using internet for business purpose. Now a day, every individual know how to use internet for multi purposes. Some of them were using for knowledge, for social and for business purpose. Internet provides a new platform for increase the revenue of the business. While website is one of the common tools using by community, e-business is just a web presence.
Causes According to Amin & Noor (2013), the E-consumers generally refer to the purchaser of goods and services over electronic systems such as Internet and other computer networks. This new group of consumers is increasing in number over the years as on-line shopping become a trend and manifestation of modern life style. Based from the Paynter & Lim (2001), E-commerce would provide consumers with benefits such as interactive communications, fast delivery, and more customization that would only be available for consumers through online shopping. Product information in the Internet is more compact and it ranges from various sites.
All companies can gain essential types of benefits from e-business. First, value enhancement for one or more of a company stakeholder groups. Second, lower cost of providing goods and services to the marketplace. Creative e-business innovation can lead organization to improve value chain interaction and possibly even to reconfigure the value chain. In addition, e-business can be used to extend existing product and service lines to new customer, for example, people who have never physically visited a company but the read about though Web searches.
Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. Digital marketing 's development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient.
Online shopping has nowadays become a widely spread way of shopping among people on different continents and in different countries. Its popularity is constantly on the rise considering the spread of Internet technologies and the increasing share of online shops in the retailing business. Online shopping activities are gaining wide spread as far as they tend to provide the consumers with numerous benefits and increase the convenience of buying without leaving the house. The popularity of online shopping grows due to a range of reasons, including its convenience as well as time- and money-saving potential.
E-commerce is growing faster than any other retail sector and is being embraced by more people every day. However, retailers are definitely not obsolete. In truth, statistics have shown that around 90% of sales still take place in retail stores, whereas online sales only make up to 10 % with an expected increase of 15% annually. This essay will focus on the development of e-tail trends and what their benefits and drawbacks are. For coherence, my argumentation will concentrate on 3 factors; starting with a closer look at the convenient aspects of e-tail, followed by the availability of goods and lastly looking at prices/costs.