Mass Media In The Middle East

The mass media in the middle East have undergone profound changes since the beginning of the 1990s . The introduction and spread of new engineering , including satellite television and the Internet, have extended media space beyond the local , national, and regional realms. The trans-border flow of communications has provided many consumer with access to new technologies and the capacity to interact with a global discourse while bypassing the limits of authoritarian information control. from the gulf war in 1990-1991, when the people in the Center East tuned into CNN to receive fresh news show from the Gulf, both indigenous and external factor have determined media developing in the area. Egypt sent into reach two satellites, Nile Sat 1and

Media make advertising and trade more effective, especially within high tech organizations. for example In Egypt and Tunisia government is the sponsored for advertising that important since these countries depend on tourism for national income. Media from both countries inform the world about interesting places to visit.

Social Effects of Media

The media are among the most significant institutions within modern society. Most people are exposed to some form of media on a daily or regular

Still, they play a huge role in educating people about environmental issues, health care, child care, and other health-related concerns. The media encourage people to work hard, and they emphasize the importance of creating a productive society to overcome social problems like unemployment, which is considered among the main reasons for terrorist activities. However, the media demonstrate little concern about the roles and relationships of men and women in society. These aspects of contemporary life are defined by religion and culture.

Cultural Effects of Media

The relationship between mass media and popular culture has always been controversial in the social sciences. While political economists highlight the role of the media industry in the creation of popular culture in the twentieth century, some scholars argue that popular culture is actually the creation of the populous itself.

Reflections and Recommendations

The first deals with perceptions of control. in the Middle East, the perception that the media are controlled either publicly or privately for specific purposes leads to an erosion of public credibility. In the Middle East, many people ignore their own countries’ media because of perceived regime controls. Consequently, large segments of the public seek foreign media