The researchers dealt with the high non-response rates that are typical of a mail questionnaire by offering cash rewards in order to encourage students to respond. Specifically, the researchers offered one $1000 award to a student whose name was drawn from among students responding within one week, and one $500 award and ten $100 awards to students selected from all those who responded. The researchers also used follow up procedures to increase the response rate. Specifically, after the original mailing, the researchers used three separate mailings, that were usually sent out about 10 days apart. These mailings included a reminder postcard, a second questionnaire, and a second reminder postcard.
A target market is a group of customers within the serviceable available market that a business has decided to aim its marketing efforts towards. A well-defined target market is the first element of a strategy. Product, price, promotion, and place are the four elements of a marketing mix strategy that determine the success of a product or service in the marketplace. It is proven that a business must have a clear definition of its target market as this can help it reach its target consumers and analyze their needs and suitability. A target market is a group of people considered likely to buy a product or service.
I plan to explore this topic in greater detail that contribute to the amount of snacking an individual does. When researching the topic I found multiple studies on snacking. One that stood out to me was one that analyzed how prevalent snacking was in our lives as well as how healthy snacks should be chosen over convince. In this study, they collected data each year with the mean number of snacks consumed, grams of snack, and the mean energy intake from these snacks that were computed as well as the contribution of snacking to total energy and fat intake. With this, they chose twenty-one thousand two hundred thirty-six children between the age of two and eighteen years of age.
It was hypothesized that traditional family uses authoritarian parenting while modern family uses more of the authoritative style compared to traditional family. The study’s participants were 240 eighth graders (120 girls and 120 boys), with the median age of 14. The adolescents were required to provide their official school grades based on their final exam and to answer a questionnaire created by Buri (Parental authority questionnaire). To measure the demographic variables, the study used four variables including family fertility rate, mother’s education, residential area, and where the mother was born. The results from the data collected showed that families who were poor with traditional ways employed authoritarian parenting style more
Therefore the product attributes have to be more analysis to generating which potential way to market those product and the firm need to be differentiate their major technologic and market competitor. Such as the advantage of the product pricing, quality, functioning and benefit segmentation. Psychical product attributes are normally been search by customer perceive in between different product and brands. (Y.Datta, 1996). The concept of relate to the market and product it need to as a strategic analysis of marketing makes reference to the future situation of production and markets, which have guided the company a future path way.
With a 278 total calorie increased. This trend was associated with increased proportion of adolescents consuming sweetened beverages and disease in milk consumption. This study recommended the beneficial impacts of decreased soft drink and fruit drink intake. A cross sectional study was conducted in USA to describe foods and beverages consumed at schools in terms of number of serves the data have been collected from 1001 children aged 4-12 years. Food and beverages in take was assessed using a school food check list.
The figures obtained from the survey regarding the price at which the buyers are willing to pay for the product should also be part in price setting. Considering all these factors, the researchers’ pricing structure has been established to yield a
Besides, the price of products or services are assigned suitably. The next example is R&D strategies. R&D strategies develop the new products or production techniques or improve the presents. Furthermore, doing researching on competitive products or services and incorporate the best feature into owns also included in R&D strategies (Byars et al., 1991). The third example is HRM strategies.
Market positioning is about effectively conveying messages about your product or services to your target market. Before a positioning strategy can be developed, a market research needs to be carried out (Chen and Green, 2011). This research is expected to uncover the features of the consumer intended to be targeted and what their needs are and the products that will work for them (Loudon and Della Bitta, 1993). It is also an avenue to review competitors’ products. A positioning strategy consists of three major components: to reveal possible competitive advantages that will create a positioning, to choose the right competitive advantages and to choose a comprehensive positioning strategy that will align with the organization’s structure and consistent with the positioning objectives.
The mean score of students enrolled in class- IV & V is less than 40 percent on language and math test. The average score in language and math test of students enrolled in private school are 50 to 60 percent as compare to 40 percent for students enrolled in government school. The achievement performances are high for boys and students of general category (Goyal, 2007). After the completion of one decade in Sarva Shiksha Abhiyan (SSA), there is no doubt an increase in quantitative access to education at elementary stage in comparison to the