Edward Jones Diversity Case Study

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Dr. Tiller, I found that both JP Morgan Chase and Edwards Jones diversity programs start from the top on down to the customer. For example, JP Morgan Chase likes to treat their “clients and customers respectfully and fairly by staying true to the values embedded in their culture, such as personal commitment, honesty, teamwork, diversity, and community awareness” (About JPMC, n.d., para. 2). Whereas, Edward Jones believes in “making a difference in people’s lives by developing strong relationships in the community” (Opportunities, n.d., para. 2). Therefore, I believe both corporations are trying to put in practice what they believe will satisfy their customers and the community. According to Manning and Curtis, diversity increases the creativity,
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