In addition, despite of common basis both types of commerce have several significant distinctions and we need to define these two terms in order to have a clear picture on how they differ.
Both e-commerce and m-commerce is a field of marketing where selling, distributing and servicing activities done on the Internet with a help of various devices.
E-commerce stands for electronic commerce, which means practice of transacting in a world wide web. The difference with a common definition of commerce is that e-commerce allows using wired communication channels linked all over the world. All is need to make a purchase is an Internet connection. Monetary trade takes place in secured gateways and encoded channels what creates reliable trading atmosphere. Payments can be done with credit cards, electronic-checks, payment gateways or even with a use of formal payment systems. Among the advantages of e-commerce we can find its all-day uptime, global availability, response time, and cost efficiency, while it still can have uncertainty created in a customer’s mind, online safety issues, and long(probably) delivery
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It’s fair to say that M-commerce is a complete shopping experience with all the conveniences introduced by cell phone or tablet. With the introduction of the phones with Internet access the M-commerce has become real and its popularity continuously rises. It’s obvious that m-commerce itself is a more portable than e-commerce as you can take your mobile device everywhere you go; while with laptops the situation is not that easy. The ubiquity, flexibility and personalization are the features that make mobile commerce so attracting to the customers. Mobile commerce users often practice show-rooming, which is a process of comparing the price of the product in a market and in the internet, thus often saving money. M-commerce has already penetrated to the finance, retails, services, telecommunications and information technology industries. Yet m-commerce is not that widespread in these spheres, but it’s getting a popular way to carry out business …show more content…
And the reason for such wide-spread of this product among customers is actually pretty obvious. Mobile phone does a great job in keeping people connected with each other, moreover some people consider their phones as a piece of themselves. Since we are living in a world of rapid changes, the phones with new functions are offered frequently. And the situation now is as following: modern mobile phones are capable of doing almost all the things that traditional computers do and in many cases are more convenient option to carry out the task. It’s more likely to forget the keys at home rather than your
403 1. The difference between the following terms are: Strategic management is the process of assigning responsibility to implement and monitor the activities that must be accomplished to reach the goal. Strategic planning is a method used to define the tasks and operationalize activities that must be accomplished to reach an identified or agreed-upon goal. Strategic thinking is a mental process of synthesizing and analyzing information to envision the strategies and tactics needed to achieve an ultimate goal. Strategy is a set of related actions that leadership makes to increase the organization 's performance on agreed upon and significant outcomes and benchmarks.
Popularity of Phone is seeing a steep rise. It is a communication gadget which can be used for different purposes. One basic reason is that iPhone has a huge storage capacity which allows storage of audio, contacts, photos, videos, and all other important information. Further it can be connected to the internet too. With all these features iPhone has gained prominence globally as a hi-tech mobile phone.
This behavior is evident in Apple's iPhone sale numbers throughout the years. According to the company, the recently introduced iPhone 6 model has sold for over 10 million units in only three days after the launch. The fact that such a large amount of people feel the need to purchase the new model, which came out only 2 years after the previous model with not many drastic changes really shows how mass consumerism has been deeply rooted in many Americans' consciousness. Many
Because Xiaomi´s products are so much more affordable, the market for high-end phones have changed. With their convenience and affordability, Xiaomi basically created a new mass market for smartphones in the emerging countries they´ve expanded
The company is coming up with the wide varities of range and also with a great option. • Demographic Segmentation : In these the micromax mobile are being used by the lower middle class so that they cant afford expensive instruments like Apple and Samsung. The micromax is having wide varities with many features unloaded in them which are there in the expensive cells they cant buy. Many youngster age 16 to 30 are using micromax who cant afford the cell phone which are too expensive.
== = == Brian Uzzi's paper is an empirical paper that, in many ways, can be seen as providing empirical support for and refining the essential embeddedness thesis made by Granovetter (1985) in Economic action and social structure: The Problem of embeddedness.
In Brett Molina's, "Do Smartphones keep us in or out of touch?" the writer explains how smartphones are very powerful. "Most of us can walk and chew gum at the same time. But add a smartphone and beware the zombies" (Brett 9). Most adults, teenagers, and even children own a smartphone, but for what purpose? Despite their usefulness, cell phones are a major distraction.
We all know that shopping at stores requires us to go to mall or department stores in buying supplies and spend our money. Now we live in the age of internet and buying things can now be done by clicking a mouse. Because of the numerous benefits of shopping online more and more people these days prefer online shopping over conventional shopping. But which one gives us the best benefits? Our discussion centered on three differences between shopping at stores and shopping online.
Causes According to Amin & Noor (2013), the E-consumers generally refer to the purchaser of goods and services over electronic systems such as Internet and other computer networks. This new group of consumers is increasing in number over the years as on-line shopping become a trend and manifestation of modern life style. Based from the Paynter & Lim (2001), E-commerce would provide consumers with benefits such as interactive communications, fast delivery, and more customization that would only be available for consumers through online shopping. Product information in the Internet is more compact and it ranges from various sites.
Since the beginning of the 1990’s, e-commerce has radically changed consumer behaviour by introducing new retail channels (Ngai and Gunasekaran, 2007). Serious attempts to trade online started to emerge in the mid-1990s wheninnovative, technically savvy companies responded to the opportunities and challenges posed by the internet, to develop sophisticated web sites to serve customers, in their homes (Rayport and Sviokla, 1994). The present retail environment is characterised by new, store and non- store, retailing formats, a wide range of new products, use of new information and communication technologies and consequently, the changing customer needs. Moreover, the dynamic lifestyle conditions of consumers has resulted a change in their personal environment that contributes to a profound change in customer behaviour (Schröder and Zaharia, 2008). Retailing in the 21st century means doing business with customers on their terms (Mathwicket al., 2002).
As technology continues to improve, the usage of cell phones continues to increase too. The increase in using cell phones over the last decade has been unbelievable; and the cell phone itself has become a common facilitate for all ages all around the world. When people hear about the cell phone,majority of them usually see the positive sides and its benefits, but ignoring the risks of this small device which isquite serious and somehow dangerous. It has bad effects on health, it is a disturbing tool, because some people talk so loud in the public places which may annoy others and also sometimes it may be the cause that we forget about some works, and etc. So, majority of people who became aware of these disadvantagesin European and American countriesbegan using their cell phones less than before.
The most valuable reason for the popularity of online shopping among the people is its high convenience. First of all, online shopping allows the customers to buy products at any time that is convenient for them. While traditional brick-and-mortar selling businesses tend to work during specific time periods, online shopping is accessible at any time. An immense benefit of online shopping is that it is available 24/7. As a result, the customers do not need to think that they will not manage to buy something since the shop is already closed.
More and more people these days prefer online shopping than shopping in malls because of so many advantages and benefits. People from all over the world have accepted online shopping sites because of the convenience provided like from shopping in their pyjamas to convenience for elderly and disabled. Not only this, online shopping sites also provides a wider choice of products, avoiding upselling or impulse buying, better prices, good for the environment, and
One of the challenges of e-business is that there are customers that prefer cash on delivery payment method because of limited online payment accesss for credit cards in certain countries. This payment method is a problem for global e-business, as it would delay the transactions of goods and payments. However, it is not a problem for Foodpanda because the food orders delivery is made within the country and hence cash on delivery is accepted. Apart from that, returning policy is also a challenge for e-business as it is more expensive with the addition of shipping and packaging cost. Foodpanda however, does not have a returning policy because the service that Foodpanda provide is a food delivery service, not goods.
1.0) Introduction 1.1) Background During the past decades, the retailing industry has gone through many important changes. Saturated markets, fierce competition, and the turbulent macro-economic environment have condemned retailers to reconsider their retail strategy. Actually there are four factors which have constantly been reshaping the world of business – technological advances such as the internet, the loss of geographic advantage resulting from globalization, the shake-up of the traditional industries as a result of de-regulation and the rising power of the modern and complex consumer. However one of the most important factors remains the evolution of the Internet.