Emerforcement Theory And Abraham Maslow's Theory Of Motivation

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First of all, a motivation is the force that drives/directs an individual to do or abstain work and the efforts to be expended. There are two factors for affecting an individual to get motivated i.e. intrinsic rewards and extrinsic rewards. Content theories, process theories, and reinforcement theory are the types of motivation theories. Content theories consider the human needs and how people with different needs may respond to different work situations. An individual always wants to fulfill his physiological and psychological desires which are factors affecting workplace behavior and attitudes. For example, In ABC Ltd., ram works as a clerk and his salary is not sufficient for fulfilling his basic needs then he might be in contention to seek…show more content…
Hierarchy of needs theory: Hierarchy of needs theory concept was developed by the Abraham Maslow. Maslow’s states that a person only gets motivated if his needs are in the hierarchy. He has categorized needs into five level, physiological needs, safety needs, social needs, self-esteem needs, and self-actualization needs. In addition, many of theory of motivation was developed by using this theory. As per this theory, an individual tries to fulfill his physiological needs which include food, cloth, and shelter, then only he thinks about safety needs, social needs, self-esteem needs, and self-actualization needs in the…show more content…
Growth needs: Besides, public fame and recognition an individual seeks for his personal growth and advancement. Maslow’s self-actualization needs and intrinsic component of esteem were merged under this category of need. 3. Two-factor theory: According to Herzberg, there are some job factors that result in satisfaction while there are other job factors prevent dissatisfaction ("Herzbergs Two-Factor Theory of Motivation", n.d.). The two-factor theory was proposed by a behavioral scientist Frederick Herzberg in 1959. Herzberg classified the job factors into two categories: a. Hygiene factors: In simpler terms, those factors which when adequate in the job, pacify the employees and do not make them dissatisfied. These factors are extrinsic to work and describes the job environment in the organization. Pay, company policies and administrative policies, fringe benefits, physical working conditions, status etc. are some of the hygiene factors. b. Motivational factors: Herzberg acknowledges the motivational factors result in positive satisfaction. These factors intrinsically motivate the employee for a superior performance. As per the Herzberg, recognition, sense of achievement, growth and promotional opportunities etc. are the motivational

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