Energy Drinks Case Study

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NUTRIENTS CONTENT OF DIFFERENT ENERGY DRINKS 1. RED BULL – Red bull is the first best-selling energy drinks in India and even in the world. Red bull generally contains about 250 ml of caffeine which is about 1 cup of coffee or tea. The content of taurine is 1 grams (1000 mg) in one can which is safe for the consumption (3000 mg is safe for consumption). Red bull contains 220 calories with 56 grams of carbohydrates. Red bull also contains sodium. TABLE 1: Nutrients content of Red Bull CALORIES 110 kcal SODIUM 100 mg CARBS 28 g SUGARS 27 g PROTIENS 0 g CHOLESTEROL 0 g FAT 0 g POTASSIUM 0 mg DIETARY FIBER 0 g CALCIUM 0 mg VITAMIN C 0 mg 2. MONSTER – Monster is the second popular energy drink in the world. The content of the caffeine is 160 mg in one can of Monster (500 ml). the sugar content of Monster is 52 grams in 500 ml. TABLE 2: Nutrients content of Monster CALORIES 250 kcal SODIUM 60 mg CARBS 11.25 g SUGARS 52 g PROTIENS 0 g CHOLESTEROL 0 g FAT 0 g POTASSIUM 0 mg DIETARY FIBER 0 g CALCIUM 0 mg VITAMIN C 0 mg 3. MOUNTAIN DEW – Mountain Dew is another popular energy drinks in the world which is consumed by the consumer. The content of the caffeine is 55 mg in one can of Mountain Dew that is 355 ml. Mountain Dew also contains sugars, sodium, carbohydrate, etc. TABLE 3: Nutrients content of Mountain Dew CALORIES 170 kcal SODIUM 65 mg CARBS 46 g SUGARS 46 g PROTIENS 0 g CHOLESTEROL 0 g FAT 0 g POTASSIUM 0 mg DIETARY FIBER 0 g

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