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Entrepreneurial Intentions Research

792 Words4 Pages

The review investigated the entrepreneurial intentions of students. The purpose of the review is to define entrepreneurial intentions, what affects these intentions and the relationship between the various intentions.
1.1 Define entrepreneurial intentions
Entrepreneurial intentions
Entrepreneurial intentions (Krueger and Carsrud, 1993) are the plans which an individual has in order to be acted upon so that a business can be acquired or started up in order to ascertain a profit.
Intentions (van Gelderen, Brand, van Praag, Bodewes, Poutsma, van Gils, 2008) result from a variety of factors such as attitudes, perceived behavioural control and subjective norms which are all factors of the Theory of Planned Behaviour.As a result, intentions offer …show more content…

Behavioural intention and actual behaviour are not equivalent (Fishbein and Ajzen, 2005), however they can be used to roughly model the other. Intention is influenced by Behavioural Beliefs which influence Attitude, Normative beliefs which influences Subjective Norms and Control Beliefs which influences Perceived Behavioural Control.
Subjective norms can be broken down into the interaction between motivation to comply within social norms and normative beliefs.
In Huda, Rini and Mardoni (2012 : 272-273) Subjective norms are the individual 's own appraisal of the believes of others (in context with the individual) in relation to behaviour which may or may not be acted upon. Normative beliefs are the individual 's perceived beliefs of other people (who are socially close to the individual) with regard to how they would like the individual to …show more content…

1.3 Describe the various dimensions of IEO and discuss the relationship between IEO and entrepreneurial intentions. The following issues should be addressed:
Describe the three dimensions of IEO (6) and provide evidence that IEO influences entrepreneurial intentions (2)
Independent entrepreneurial orientation can be divided into three dimensions, namely: Innovation, Risk-Taking and Pro-activeness.
Innovation
Callaghan and Venter (2011 : 28-32) define innovation as the exploitation of new ideas, where by an individual can take advantage of a new discovery and turn it into an idea which they can commercialise on. Therefore for innovation to have an impact on businesses it must be linked to

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