Essay On 1940s Fashion

2650 Words11 Pages
The meaning of fashion has changed since the 1940s and 1950s. Where fashion was once a mere necessity, it has since evolved into a form of individuality. Fashion designers are continually pushed to keep up with society’s high expectations. With my grandmother growing up in Germany in the 1940s and 1950s they did not have much money and she was not very concerned about fashion throughout her childhood; her main priority was making sure they had the basic necessities. I have never had a strong interest in fashion either, but it was less about the cost and more about my general disinterest in the subject. Despite my disinterest, I do have enough knowledge on the subject to understand that there’s been a shift in trends since my grandmother’s time. My only question is this: How much has fashion changed between the 1940s and 1950s to my childhood in the 2000s?
Many women wore their hair long in the 1940s because it was expensive to go to the salon and long hair could be very versatile,
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Balenciaga introduced the ¾ length sleeve and designed outfits in a looser style so that women would not have to use such stiffly structured tailored garments. He designed a sack dress without a waistline in 1957 that led to the shift-style dress that was extremely popular in the 1960s. Givenchy was known for creating clothes for Audrey Hepburn and Jackie Kennedy and designed based on separates with a youthful appeal. Chanel reopened her fashion studio after World War II and designed clothing that was created for comfort and ease of movement. She designed “boxy suits with contrasting trim, worn with a soft blouse adorned by a pussy-cat bow” along with “her signature quilted handbag with a gilt chain strap; it is still popular”. Christian Dior became famous for his controversial fashion called the New

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