Essay On Advantages And Disadvantages Of Advertising

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Advertising is any form of communication that is intended to motivate someone of potential buyers and sellers to promote a product or service, to influence public opinion, win public support for think or act in accordance with the wishes of advertisers. Besides that, advertising refers to activity designed to influence the consumer (or the public) to induce the purchase of product. Advertising is the non-personal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsors through the various media. TYPES OF ADVERTISING ◈ Newspaper advertising Advantages -Affordability - cheaper -Timeliness - fast and east to create your ads Disadvantages -Relatively short…show more content…
Since then, thousands of people and businesses have created highly effective advertising campaigns allowing them to generate revenue, and selling a number of products and services through the web and search engines. Advantages of Google adwords Many people are still unaware of the advantages that this system can bring to their businesses, although Ad Words is not as new as we might imagine. There are some offering of advantages that Ad Words brings to advertisers: Measurement and analysis .You know for sure that keywords are the announcements and initiatives us are working. Allowing constantly optimisation of our campaigns and get more results (conversions) over time. Pay per click As perhaps we know, with AdWords we only pay when someone clicks on our Ad. Unlike other types of ads such as banners CPM or income, usually people who click are interested in what we have to offer. Goodbye to the days when you paid a lot for advertising that your potential customers couldn’t see! No wins for the highest payers We might think that Advertisers who pay the most Google are those who get the best locations, rankings, and are the ones who have more exposure right? Well this does not exactly apply to

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