ipl-logo

Essay On Audiovisual Translation

738 Words3 Pages

Audiovisual Translation
Audiovisual translation (or AVT) also referred to as multimedia translation, at times, is a division of translation that involves the conversion of multimedia and multimodal texts to a different languages and cultures. The conversion process uses a multimedia electronic system. Audiovisual translation includes activities such as; subtitling, interpreting, surtitling or closed captioning. However, it can also involve conversion from one media to another. The main fields that utilize this technique are; advertisement, theatre, cinema and audiovisual device communication. An audiovisual text is multimodal if its production and interpretation apply the use of a variety of modes. If the various modes are combined in different kinds of media, focusing more on the screen, it becomes a multimedia text (Díaz-Cintas & Anderman, 2009).In recent times, audiovisual translation has been incorporated into academic research where it is separately taught as translation studies.
In the Meta; Translators’ Journal, Chaume (2004) suggests that for efficient audiovisual translation, application of knowledge from other disciplines in necessary for adequate …show more content…

‘In the New Trends of Audiovisual Translation’ he believes that the increased popularity of AVT materials in the society has contributed to its widespread as well as arousing interest is such communication. The U.S ranks as the biggest exporter of audiovisual production, therefore, posing competition to the film industry of many countries. The U.S and the UK show little or no interest in productions of foreign languages despite having subtitles or surtitles. However, English appears to be the dominant language and being the direction AVT materials are translated to. The cinemas contribute significantly to the alteration of audiovisuals while translating, in an effort to mirror reality and to shape the audience’

Show More
Related

  • A Journey Into The Deaf World Chapter 1 Summary

    1384 Words  | 6 Pages

    Prior to reading these chapters I wasn’t really sure what to expect. I have never really been exposed to the Deaf- World. I have watched shows such as Switched at Birth, but I know that it doesn’t completely portray the real Deaf- Community. I was extremely interested in seeing their side of the story and gaining insight on the life they live. I decided to read chapters one, and two.

    Read More

  • Through Deaf Eyes Documentary Summary

    451 Words  | 2 Pages

    The film "Through Deaf Eyes" follows the history of the deaf. It touches the everyday struggles they faced in their life. The misunderstanding of what it meant to be deaf years ago, and the amazing accomplishments they have made throughout the years. Scattered throughout the film are short documentaries by deaf artists and filmmakers, showing their experiences. Some show the struggles of learning to speak, living with cochlear implants, and the time in history when deaf people were not allowed to use sign language.

    Read More

  • Through The Deaf Eyes Analysis

    354 Words  | 2 Pages

    Through the deaf eyes is a film about what is like to be deaf; it also tells us about the history, as well as challenges deaf culture has faced. It speaks about Thomas Hopkins Gallaudet and Laurent Clerc the creators of the first school for the deaf, also deaf clubs, and people today who have changed perspectives of the deaf community. Gallaudet University was the first environment where deaf community can come together and begin their history and culture teaching deaf children how to speak would benefit them more in the future; however that was not the case, and many thought it was a waste out time as they got older. They feel that they should have focused on sign language, so that they can learn more instead of spending years on learn to

    Read More

  • Cinematic Techniques In Anthony Burgess A Clockwork Orange

    1712 Words  | 7 Pages

    “The screen is a magic medium. It has such power that it can convey emotions and moods that no other art form can hope to tackle.” The written word and the moving image have always had their entwining roots deeply entrenched in similar narrative codes, both functioning at the level of implication, connotation and referentiality. But ever since the advent of cinema, they have been pitted against each other over formal and cultural peculiarities – hence engaging in a relationship deemed “overtly compatible, secretly hostile” (Bluestone 2).

    Read More

  • History Through Deaf Eyes Analysis

    663 Words  | 3 Pages

    While watching “History: Through Deaf Eyes” by PBS, I learned a lot about deaf culture and history. I already knew about certain events, like the rise of oral teaching and the protest for Gallaudet; however, listening to the stories from people who experienced these events gave me appreciation I did not have before. Also, learning how technology shaped deaf history was also very interesting, as well as the various options for deaf children today. The rise of oral teaching was a part of history I briefly learned about when I was younger, but I never fully understood it until watching the movie.

    Read More

  • For A Deaf Son Documentary Analysis

    674 Words  | 3 Pages

    For a Deaf Son is a documentary about Thomas Thranchin, who was born deaf to hearing family. His father, a filmmaker, produced this documentary to offer an intimate look at how parents of a deaf child make decisions. The documentary is compiled together with interviews from audiologist, families of children with hearing loss, other expert in the field, as well as home videos of Thomas. Thomas was discovered to be profoundly deaf at the age of one and could only hear high frequency sound. This meant that with hearing aids on him, he could acquire speech and language with therapy.

    Read More

  • Mise En Scene In A Voyage To The Moon

    1562 Words  | 7 Pages

    In this paper I hypothesize that A Voyage to the Moon was most innovative in cinematography and editing. Although mise en-scene was the main focus of the film, I hypothesize that mise en scene wasn’t as innovative as the other two. As mentioned earlier, mise en scene made A Voyage to the Moon easy to understand and follow along. In the first scene of the film, this power

    Read More

  • Deaf Culture Essay

    588 Words  | 3 Pages

    According to Cristina De Rossi, an anthropologist at Barnet and Southgate College in London, “Culture encompasses religion, food, what we wear, how we wear it, our language, marriage, music, what we believe is right or wrong, how we sit at the table, how we greet visitors, how we behave with loved ones, and million other things.” I think basically culture expresses the ways we live. Every region, every family and everyone has their own culture. For example, people usually call “Western Culture,” “Eastern Culture,” “Latin Culture,” or “African Culture” etc. Therefore, with Deaf people, they also have their own culture, which is Deaf Culture.

    Read More

  • Compare And Contrast A Raisin In The Sun Book And Book

    885 Words  | 4 Pages

    Storytelling has been a part of people's’ lives since the beginning of time. It started with just verbal communication, then it was translated into written word, and now there hundreds of ways to tell those same stories. Movies and books, for example, are two very different ways to tell stories to an audience. A story can be a book, but not a movie or vice versa. Many books are made into movies, but lose major elements in translation.

    Read More

  • Through Deaf Eyes Documentary Analysis

    620 Words  | 3 Pages

    What was your experience and feelings about watching it?   Throughout the documentary film Through Deaf Eyes, I felt amazed by deaf culture. The deaf culture is a versatile, rich, and unique community that more people need to be aware of. When the film was covering the transition of ASL schools to oral only I mostly felt ashamed of my own culture.

    Read More

  • When Billy Broke His Head Essay

    839 Words  | 4 Pages

    Individuals, who suffer from any type of disabilities, sadly live a different life due the societal stigma attached to it. The film When Billy Broke His Head and the reading Deaf Matters Compulsory Hearing and Ability Trouble both illustrate the hardships and struggles disabled individuals go through as a result of stereotypical misconceptions created by the media and the larger society. Firstly, exemplified in the media through a portrayal of disheartened characteristics like constant anger and bitterness about life, a misconception of an unapproachable individual starts to become produced. Through a continuous loop of negative illustrations of disability, an unawareness and lack of knowledge about certain disabilities, a stigma of this unfamiliar

    Read More

  • Aesthetic Of Astonishment Analysis

    1441 Words  | 6 Pages

    In “Aesthetic of Astonishment” essay, Gunning argues how people first saw cinema, and how they are amazed with the moving picture for the first time, and were not only amazed by the technological aspect, but also the experience of how the introduction of movies have changed the way people perceive the reality in a completely different way. Gunning states that “The astonishment derives from a magical metamorphosis rather than a seamless reproduction of reality”(118). He uses the myth of how the sacred audience run out the theater in terror when they first saw the Lumiere Brother Arrival of the train. However, Gunning does not really care how hysterical their reaction is, even saying that he have doubts on what actually happened that day, as for him it the significance lied on the incidence--that is, the triggering of the audience’s reaction and its subsequence results, and not the actual reactions and their extent. It is this incident, due to the confusion of the audience’s cognition caused by new technology, that serves as a significant milestone in film history which triggered in the industry and the fascination with film, which to this day allows cinema to manipulate and

    Read More

  • Wizard Of Oz Genre Analysis

    2800 Words  | 12 Pages

    Over the past century, film has served as a powerful means of communication to a global audience and has become a vital part of the contemporary culture in a world that is increasingly saturated by visual content. Due to the immediacy and the all-encompassing nature of film, the process of watching a film, is widely perceived to be a passive activity by the general masses. However, quoting Smith in his article about the study of film, “nothing could be further from the truth.” The study and understanding of film as an art form enhances the way we watch and appreciate films. It requires the audience's active participation and interaction with the film in order to fully comprehend the directors' intention behind every creative decision.

    Read More

  • The Concept Of Norms In Translation Theory

    1713 Words  | 7 Pages

    A translator may subject him-/herself either to the original text, with the norms it has realized, or to the norms active in the target culture, or in that section of it which would host the end product. Translation is a complicated task, during which the meaning of the source-language text should be conveyed to the target-language readers. In other words, translation can be defined as encoding the meaning and form in the target language by means of the decoded meaning and form of the source language. Different theorists state various definitions for translation.

    Read More

  • Importance Of Intercultural Communication In The Movie 'Lost In Translation'

    1259 Words  | 6 Pages

    “Lost in Translation” is an enchanting film in which many cultural patterns and elements, as well as some problems regarding intercultural communication have been clearly illustrated. “ Lost in Translation”, written and directed by Sofia Coppola, told the story of Charlotte and Bob Harris , two American coming to Tokyo. Charlotte went along with her photographer husband while Bob, a renowned American movie star, went to Japan to shoot for a TV commercial. Both of them suffered from severe insomnia and encountered many difficulties understanding and blending in the Japanese way of living. Charlotte and Bob befriended and discovered Tokyo’s life together.

    Read More

More about Essay On Audiovisual Translation

Open Document