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Bayo Offensive Essay

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. Do you find the Bayo advertisement offensive? Why did our society react negatively?
No. I do not find the advertisement of Bayo offensive. The society reacted negatively to the aforementioned advertisement for we identified the foreign racial strains of the models as the cause of the beauty which emanates from them even in the confluence of our own race with a foreign one; per se Margo who is forty percent British and sixty percent Filipino and Jasmine, a half Australian and Filipina. This proves that the formerly colonized people still imbibe the hegemony of our former colonizer (Said, 2009).
b. Read the apology letter from Bayo. What does this say about the company’s own perspective regarding society, identity and sexuality?
For Bayo, the mix of races in particular with the Filipino race being mixed with the foreign race is not to be deemed negatively. It does not create an image for a person that is mainly rooted from her foreign blood for it is in her Filipino strain that she is considered beautiful. “This mixture of races, rather than resulting in an inferior being, provides hybrid progeny, a mutable, more malleable species with rich gene pool.” (Anzaldua 2212) In expressing sexuality, the company has shown that it is necessary to show it in the way a …show more content…

This leads to the removal of the need for categories. As Feminism is concerned, the contrasting poles between men and women are no longer applicable. One cannot simply define a man and a woman based of their inherent traits. “This one, the myth of woman, sublimating an immutable aspect of the human condition—namely, the division of individuals—is a static myth (Beauvoir 1407)” For Postcolonialism, the binary opposition that the West is the Self while the East is the Other is shattered (1992). The West has a part of the self in which it is composed of the other while the East which is the other contains a part which is the

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