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Essay On Evolution Of Social Media

1259 Words6 Pages

Even if I am a young adult born in the late 90’s, I recognise that I have several common characteristics when compared with the people in Generation Y, who were born slightly earlier than me. Generation Y is described as the Internet generation, the iGen or the Net generation, indicating a strong and close relationship between people and cyberspace. At this moment, Generation Y is around 23 to 35 years old, the current graduates of universities and entered society for years. With them, I have experienced the social media or digital media revolution.
The evolution happened when there was technological advancement, and the emergence of usage of social media from political organisations and parties. When I was young, technological advancement is a new area to all of us. At that time, there was no need for us to depend on or use technological devices such as mobile phones and computers, not to mention any social media or digital media. Desktop computers and ordinary mobile phones (not smart phones) were not present in every households. Only after a few years when technological advancement increased with time that more people gained access to the internet …show more content…

Different from political organisations and parties in the old days, activist groups, non-governmental organisations or social interest organisations promoted or publicised their social movements, called ‘new social movements’ (NSMs), through social media (Miller, 2011). This ‘new’ use of social media boosted the usage of social media as well as technological devices.
As mentioned, social media is more than just socialising, but to provide information to public in different perspective and to publicise activities or social movements (Miller, 2011). Due to the heavy use of social media in people nowadays, I would say it is impossible to live in a continually connected world in a condition of not being continually

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