Evolution Of Advertising

Advertising is a part of our daily lives. To realize this fact, you only have to count the television and radio commercials you see and hear in one day, or leaf through the pages of a magazine or newspaper. Companies are always coming up with new products for consumers, and to retain their attention to these products it’s done through advertising. According to the article entitled “A Brief History of Advertising” by the OpenLearn team they, explain how advertising has changed over the years. “In 1477 William Caxton printed what could be described as Britain’s first advert, for a book called The Pyes of Salisbury. But advertising goes back much earlier than Caxton’s days; almost certainly it emerged alongside trading. From simply displaying

Investors funnel money into the economy by paying for advertising, meanwhile, customers are constantly purchasing these advertised products. Their spending increases the volume of sales and therefore more money goes into the economy and more job opportunities become available for workers and talented people such as photographers, musicians and producers. According to Ms. Khin Aye Cho in the article entitled “advertisements: the pros and cons “advertisement increase the interest for products and so the request for these products increases, therefore extra workers are needed to produce goods and accordingly more jobs are created. Assume that there is a product that you don’t know well, or that you don’t have enough information about to go and purchase it. If the advertisement for this product is done correctly then it will make you desire to purchase the product. This results in an increase in demand and accordingly more works are needed to support this product. Thus, more employees are

Advertiser’s main goal is to create a specific need within individuals and make them believe that they will not be completely satisfied unless they purchase the advertised product. This can make certain people feel insecure about their lives. According to Ms. Khin Aye Cho in the article entitled “advertisements: pros and cons” advertisements for home cleaning products has a tendency to subconsciously persuade females that they become ideal wives and mothers only if they use these products. Some individuals are really influenced by advertisements and believe that they will be perfect when they buy these products, but when this doesn’t happen it could make them less confident and dissatisfied by who they