CHAPTER – 5 CONCLUSION AND RECOMMENDATIONS Conclusion Popular social networking sites, including Baidu, We chat and Weibo, are changing the human fabric of the Internet and have the potential to pay off big for investors, but -- given their youthful user base -- they are unusually vulnerable to the next 'new new ' thing. As quickly as users flock to one trendy Internet site, they can just as quickly move on to another, with no advance warning, according to Wharton faculty and Internet analysts. one general finding is the fact that most consumers are aware of the advertisements online, and they have a negative attitude towards them. This is also the case with several of the findings from previous academic research and studies. These results are also in relation with the reasons why marketers are looking
For example, we can easiest apply on job application by sending email or social media that provided by the company. We also can sending photos or videos to our family or relative that far from us by using social media. It because of social media offers us to communicate by them using chat, call, and video call. From social media, we also can get new friends or relation. It is very easy, so many people decide to having friends on social media.
Moreover, users may connect common- interest user groups, arranged by workplace, school or college, or other features, and classify their friends into categories such as “People From Work” or “Close Friends”. Moreover, users can complain or block hostile people. Facebook had over 1.59 billion monthly lively users as of August 2015. As a consequence of the big capacity of data users present to the service, Facebook has come under inspection for their privacy contracts. Facebook Inc. detained its first public offering in February 2012 and started selling stock to the public, after three months, attaining an innovative climax market capitalization of 104 billion dollars.
In the year 2012, there are 483 million daily active users on average in December 2011 and they had 845 million monthly active users at the end of the said year (Facebook, 2011). Moreover, these sites are becoming so widespread in the internet because it attracts many individuals especially students since their interest are being catered by these websites. Thus, the researchers vie that exceedingly of use of Social Media can led to lack or loss of communication skills, poor academic performance in your daily life, and addiction. To substantiate this argument, the paper begins with the current situation of usage of Social Media. Then, it moves on to the negative impact.
LinkedIn lists more than 10 million active job posts and data on more than 9 million companies, so users to this platform will generally want to see content that focuses on how your brand interacts with the career and job networking space. Facebook brand campaigns on the other hand might be more topical, community-focused and social, and Instagram more visual. The brand awareness message you present needs to take channel behaviour into account and social media managers should plan accordingly. It seems now that almost as soon as channels are created, they are monetised for marketers. The “new kid on the block”, Snapchat now boasts 166 million daily active users, taking 3 billion snaps per day.
Social networking, is it good or bad? Many agree to disagree on the topic. In addition to that, there are many reasons stating why social networking is good or bad. Researchers have done studies for the past few years trying to agree on if social media is bad. More than half of American children, teens, and adults in 2015 use social networks such as Instagram, Snapchat, Pinterest, Facebook, Twitter, etc.. On most of these sites, users may establish informal bio profiles, keep in touch with friends and strangers, do research, share thoughts, music, photos, and more.
Social media allows us to connect with friends and family, find information online, and do charity and social advents. there are many reasons threat we can think of to justify if social media is ether good or bad for society. because of the way the internet has changed the way we communicate and interact with one another on so many levels; it’s become necessary to explore the pros and cons of social media and its effects on our society.Increased criminal prosecution because of social media. The NYC police department began using Twitter back in 2011 to track criminals foolish enough to brag about their crimes online. When the Vancouver Canucks lost the Stanley Cup in 2011, their Vancouver fans took to the streets and rioted, but local authorities used social media to track and tag the people involved, and they caught people who were stealing during the riot.
They say that people can hack someone’s identity and upload fake information. This may be true, but nowadays it is not very easy to hack person’s personal information because there is plenty of security software such as anti-virous software, firewall, sandbox are available to protect profiles (SENSIS 2017). Another problem mentioned by critics is addiction and wastage of time. For Example, most of youngsters spend their time using the internet as they continue watching videos on YouTube, exchange messages with their friends. This may be true but Holmes (2012) stated that social networking sites have a number of benefits such as making new friends, keeping in contact, sharing opinions and keeping updated with what is happening with friends.
Jiraa Pitakpohntrakul 210210008 SOC299 Social Media Social media is a term used to describe a variety of Web-based platforms, applications and technologies that enable people to socially interact with one another online. Some examples include Facebook, YouTube, and other sites that have content based on user participation and user-generated content. They are addictive and are use all over the world in today 's society. Social media benefit our quality life in many ways. Like for me, social media has help me make a million income from selling a product online.
Our world today is dominated by social media and recently one trend has breakout and captured the world by storm. It is the posting of a self-taken picture also known as “selfie”. According to the website techinfographics.com 50% of overall male and 52% of female population has taken a selfie. Samsung also recently found out that selfies make up 30% of photos taken by people between the ages of 18-24. (techinfographics.com, 2014).