RESEARCH - SMARTPHONE The study of impact using smartphones on their academic performance either giving them benefits (advantages) or drawbacks (disadvantages) among Kolej Poly-Tech Mara (KPTM) students. 1.1) INTRODUCTION Technology getting more advanced from time to time until today there was smartphones. In the past the only phone that are exist are huge and heavy it is difficult for us to carry it anywhere at any time. Thus in the change in time, technology have changed and improve the old phone by creating a so-called mobile that is smartphones. Smart phone is a phone that offers more than a regular cell phones, Smartphones are more likely to be a small computers that have the same functions where we can access to a lot
They need to introduce innovative mobile phone at the lowest price to attract huge customers. In the software, new apps should be introduced, so that people can easily find how to use and they can also carry them to daily routine work and enjoy the sound quality of its parts. In order to expand Motorola’s business it should use some techniques of market strategies. The strategies are: Six sigma qualities Total cycle time
Smartphone is one of the best invention in twenty first century. Smartphone is an all-in device that provide functionality of other device such as calculator, torch light, media player and camera. According to Pei and Lionel (2006), unspecific promoting planner had started to use the term smartphone to bring up new type of cell phone that can enable information access and use computing power to process. Smartphone allow us to contract with people, access information and make transaction within our finger tips. Although smartphone is convenient to us but the overuse of smartphone can lead to smartphone addiction.
Positioning statement: “To position Galaxy Round among smartphones users of Urban India as a futuristic innovative phone because it has high specifications and curved screen for better experience.” It will affect “sensory” section of Transformational as phone gives pleasurable experience. Message Appeal: “Touch the Tomorrow” Rationale: The curved screen gives unique experience both in terms of view and touch. Also it is a style statement as it is relatively new technology and rare. Executions: Print/Online: He can’t feel the touch. You can.
In term of smartphone function, they can run GPS navigation device, web browser, instant messaging, games, send email, take a photo and so on. Meanwhile, smartphones have changed the design from number pad to touchscreen control. When the users want to make a call, a number pad will pop up
The development of smartphones has been benefiting human’s lives in so many ways. For instances, smartphones enable everyone to make a call to friends and families while being able to see each other on the screen. The smartphones has help in allowing people to access the Internet through smartphones, in order to check emails, read on the latest news and also play games during their free time. However, society has relied so much on smartphones that they start to develop behaviors of addiction towards smartphones. (Kwon, et al., 2013) Smartphone addiction can be defined as being enslaved by the smartphones or an uncontrollable and damaging use of smartphones.
Smartphones are rapidly advancing technologically; however many experts and parents are debating over whether they do more harm than good. Although smartphones harm us in some circumstances, the amount of good it does overweigh the amount of negative impacts caused by it. Smartphones are one of the basic needs after food, water and shelter. These are well known across the world as they are the most common forms of communication. Multitasking is one of the key advantages of them, they can be used to communicate across the world, entertain you, or even with your schoolwork and help you achieve good grades.
“Although people may be using their smartphones a lot, it’s generally life-enhancing,” says Dr Griffiths, author of “Adolescent mobile phone addiction: A cause for concern? “But there will always be a small minority, with any technological advancement, that do it to excess and it causes them problems. The good news is, particularly when it comes to smartphones, the genuine incidence of addiction is small.” Besides, it’s a general truth about people that the most attention-grabbing news, no matter how unlikely, tends to generate more buzz and eventually becomes more well-known than what’s actually true. It’s factual that some people do spend excessive amounts of time on their smartphone, but if it’s not interfering with their job, their education, relationships, or other hobbies, we shouldn’t be pathologizing them. Not to mention, people can be very against smartphones, but it’s not always right to blame the device.
So, the question is how is the smart phone affecting Malaysians? It cannot be denied that the smart phones today has made our life more conveniences whereby it can be using to make appointments, check voice mails, emails, messages, personal organizer, photography, music, games and other entertainment purposes such as YouTube, Facebook, Skype, 3G and Twitter other than making calls and sending short messaging service (SMS). The smart phones have become a modem for adolescents to communicate with their families and friends. For instance, ‘WeChat’ which we can make a video call or via Skype, we can have our conversation with family or friends whom stay far apart. We can also make discussion on assignment to friends
For the teenager in modern era like today, have a smartphone is very important and badly needed. It because the function of a smartphone not only as a communicating tool, it also can use to getting information by accessing the Internet without using a laptop or computer again. Over time, the apps provided by smartphones is growing, it is like social media, games, photos or video editing application and much more. The most popular applications and liked by teenagers are social media and photo or video editing application. Social media is a media that do online to socialize with each other that allows humans to interact with each other without being limited space and time.