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Essay On Visual Rhetoric

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Throughout our busy lives as college students, creating numerous papers and completing series of projects, we often forgot to acknowledge the influence and vital role visual rhetoric plays in our writing. Whether it is incorporating meaningful graphs that perfectly illustrate our data, accenting our presentation slides with an engaging background color or using a particular font that is required for the writing, it is clear that visual rhetoric is used throughout construction and presentation of essentially all forms of writing.
Personally, visual rhetoric plays a significant part in my own decisions when designing and creating visual pieces in certain types of writing. With a thorough understanding that “images convey messages in more complex terms than text and add an extra dimension to a text,” I make it a goal to find the perfect graphic that will not only enhance the overall aesthetic appeal of my work, but will help strengthen the overall message I am attempting to convey (“Visual Rhetoric And Document Design: Graphics”). Likewise, when designing detailed and informative presentations, I take special care to thoughtfully construct an color scheme for …show more content…

J. Ben Lieberman demonstrates the strong influence of visual rhetoric in writing, stating that the “typeface [of a text] is the trader part of the tool because it determines the way the message looks—pleasant, messy, painful, meaningful—which affects the reader’s reaction the message” (“Visual Rhetoric And Document Design: Typography”). From such a description of the influence of a single type of text element, it is clear that the overall concept of visual rhetoric is not only useful, but necessary in written documents to effectively convey information as well as a intended message to an

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