Ethical Considerations In Marketing

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Legal and Ethical Considerations in Marketing, Product Safety, and Intellectual Property Ethical issues differ considerably according to the social system as well as the daily morality. Suppliers, business accomplices, as well as the clients must be fulfilled by the behavior of any organization in undertaking its obligations. Notably, most ethical issues, precisely in business, relate to the moral principles, the right and wrong judgment, expressions relating to moral approvals in light of the code of conduct as perceived by the members of a particular professional group. In the corporate world, the common sources of ethical concerns relate to advertisements, treatment of the employees, personal selling, employees compensation, suppliers,…show more content…
For instance, selective promotion, beguiling advertising, as well as market price war form the major factors that of the exercises that can negatively affect the company 's association with different partners. In light of this, PharmaCARE has a few moral issues. Notably, these factors can be classified into various categories. These include marketing, advertising, intellectual property rights, and lastly safety ethical considerations. It is important to note that in the marketing world and business in general, intellectual property rights form the rife in marketing in general. Intellectual property rights issues refer to sharing another person’s or a company’s idea without the consent of the owner. As such, this forms a major and a serious ethical issue in the business world. Clearly, the dilemma touching on ethical concerns on the fair use can hardly be resolved through making appeals to principles of intellectual property rights. For the case of PharmaCARE, it goes without say that the company’s act to compensate the Colberians due to the fact that it shared their medical cure with the organization was…show more content…
Among the persons affected was John as his wife died as a result of AD23 consumption. John was a former research fellow at PharmaCARE, a company that established a wholly owned subsidiary called CompCARE to market and sell the reformulated AD23. This drug was among the best selling products. Notably, CompCARE was acquired by Wellco which is large drug supply store. Two weeks after the acquisition process was over, CompCARE’s AD23 was heavily linked to the deaths of over two hundred individuals as a result of cardiac arrests. Among the victims was John’s wife who consequently passed on. Major Arguments That John Can Make To Claim That He Is a Whistleblower and Protections That He Should Be Afforded John decided to bring into light whatever was going on behind the curtains in CompCARE. This was majorly triggered by the death of his wife. Since the issue went unknown by the general public and the relevant for long, john can expressly point out that he is the whistleblower. The whistleblower regulations require that a whistleblower be protected from any actions which may lead to adverse results. These include termination of employment, blackmail, victimization, denial of bonuses, and so forth. As such, the company is required to continue providing the full benefits and pay as before. Notably, the protections apply to john because he exposed the issues for the safety of
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